The EU is to unveil an updated code of practice which will require social media giants to tackle the spread of fake news including deepfakes or risk being fined. AFP
The EU is to unveil an updated code of practice which will require social media giants to tackle the spread of fake news including deepfakes or risk being fined. AFP
The EU is to unveil an updated code of practice which will require social media giants to tackle the spread of fake news including deepfakes or risk being fined. AFP
The EU is to unveil an updated code of practice which will require social media giants to tackle the spread of fake news including deepfakes or risk being fined. AFP

EU to order Google, Facebook and Twitter to tackle deepfakes or risk fines


Laura O'Callaghan
  • English
  • Arabic

The EU is preparing to take action against the spread of deepfakes and fake accounts by ordering social media companies to act or risk hefty fines.

Alphabet's Google, Facebook/Meta, Twitter, and other technology companies will be required to show they are taking measures to stamp out fake news on their platforms under an updated EU code of practice, according to a document from Brussels seen by Reuters.

The changes are expected to be announced on Thursday, when the European Commission publishes an update to the code introduced in 2018 as a voluntary programme. It will not become a co-regulation scheme, with responsibility shared between the regulators and signatories.

The updated rules set out examples of manipulative behaviour such as deepfakes and fake accounts which the signatories are obliged to tackle.

Deepfakes are videos or photos in which a person is replaced with someone else’s likeness using artificial intelligence technology. The synthetic media has caused alarm around the world, particularly when used in a political context.

Many deepfakes are pornographic, with the faces of female celebrities routinely used by makers. Audio can also be deepfaked to create “voice skins” or “voice clones”, a practice which causes concern among authorities particularly when used to represent a political figure.

“Relevant signatories will adopt, reinforce and implement clear policies regarding impermissible manipulative behaviour and practices on their services, based on the latest evidence on the conduct and tactics, techniques and procedures employed by malicious actors,” the EU document read.

The code will also be linked to new EU rules known as the Digital Services Act (DSA) agreed by the 27-member bloc this year which has a section on combating disinformation.

In effect, companies which fail to meet their obligations under the code risk fines of as much as 6 per cent of their global turnover based on DSA rules. They have six months to put the measures into effect once they have signed up to the code.

Signatories will also have to take measures to tackle advertising containing disinformation and provide more transparency on political advertising.

“The DSA provides a legal backbone to the Code of Practice against disinformation — including heavy dissuasive sanctions,” EU industry chief Thierry Breton, who is leading the EU's efforts against disinformation, said.

EC Vice President Vera Jourova said Russia's invasion of Ukraine was behind some of the changes in the code.

“Once the code is operational, we will be better prepared to address disinformation, also coming from Russia,” she said in a statement.

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2 David Dekker (NED) Team Jumbo-Visma

3 Caleb Ewan (AUS) Lotto Soudal 

4 Elia Viviani (ITA) Cofidis

5 Matteo Moschetti (ITA) Trek-Segafredo

General Classification

1 Tadej Pogacar (SLO) UAE Team Emirates - 12:50:21

2 Adam Yates (GBR) Teamn Ineos Grenadiers - 0:00:43

3 Joao Almeida (POR) Deceuninck-QuickStep - 0:01:03

4 Chris Harper (AUS) Jumbo-Visma - 0:01:43

5 Neilson Powless (USA) EF Education-Nippo - 0:01:45

The%C2%A0specs%20
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ELIO

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Directors: Madeline Sharafian, Domee Shi, Adrian Molina

Rating: 4/5

PROFILE BOX

Company name: Overwrite.ai

Founder: Ayman Alashkar

Started: Established in 2020

Based: Dubai International Financial Centre, Dubai

Sector: PropTech

Initial investment: Self-funded by founder

Funding stage: Seed funding, in talks with angel investors

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Mountain%20Boy
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Washmen Profile

Date Started: May 2015

Founders: Rami Shaar and Jad Halaoui

Based: Dubai, UAE

Sector: Laundry

Employees: 170

Funding: about $8m

Funders: Addventure, B&Y Partners, Clara Ventures, Cedar Mundi Partners, Henkel Ventures

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Northern Warriors 92-1 (10 ovs)

Russell 37 no, Billings 35 no

Team Abu Dhabi 93-4 (8.3 ovs)

Wright 48, Moeen 30, Green 2-22

Team Abu Dhabi win by six wickets

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The Sand Castle

Director: Matty Brown

Stars: Nadine Labaki, Ziad Bakri, Zain Al Rafeea, Riman Al Rafeea

Rating: 2.5/5

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Real estate tokenisation project

Dubai launched the pilot phase of its real estate tokenisation project last month.

The initiative focuses on converting real estate assets into digital tokens recorded on blockchain technology and helps in streamlining the process of buying, selling and investing, the Dubai Land Department said.

Dubai’s real estate tokenisation market is projected to reach Dh60 billion ($16.33 billion) by 2033, representing 7 per cent of the emirate’s total property transactions, according to the DLD.

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What can victims do?

Always use only regulated platforms

Stop all transactions and communication on suspicion

Save all evidence (screenshots, chat logs, transaction IDs)

Report to local authorities

Warn others to prevent further harm

Courtesy: Crystal Intelligence

Updated: June 14, 2022, 10:02 AM`