Supermarkets are to slash the prices of everyday items by up to 90 per cent for Ramadan.
Supermarket chain Carrefour announced an Dh110 million campaign for the holy month that will reduce the prices of more than 12,000 items.
From Thursday until 29 May, customers can get discounts of up to 77 per cent on food and 50 per cent on non-food items.
Customers will also be able to buy discounted charity boxes at discounted prices that will be distributed to families in need by the Red Crescent and Carrefour volunteers.
The boxes contain essentials such as rice, cooking oil, sugar, flour, lentils and pasta.
The Sharjah Co-operative Society is also putting Dh25 million towards a Ramadan campaign that will reduce the prices of 10,000 basic commodities by between 50 to 70 per cent.
The Co-op's general manager, Majid Salem Al-Junaid, said that they are offering high-quality commodities at cost prices to help lift the financial burden on consumers.
Everyday items, including rice, sugar, flour, cooking oil, chicken, meat and Ramadan favourite Vimto will have their prices slashed from Thursday across the chain's 34 branches.
They will also be donating Dh10m to charity to help families in need.
Union Coop is cutting prices by up to 90 per cent on 25,000 products as part of 10 promotions over the next 60 days.
Aswaq, Lulu and Spinneys are also offering generous discounts for the holy month.
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UAE currency: the story behind the money in your pockets
UAE currency: the story behind the money in your pockets
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UAE currency: the story behind the money in your pockets
Conflict, drought, famine
Estimates of the number of deaths caused by the famine range from 400,000 to 1 million, according to a document prepared for the UK House of Lords in 2024.
It has been claimed that the policies of the Ethiopian government, which took control after deposing Emperor Haile Selassie in a military-led revolution in 1974, contributed to the scale of the famine.
Dr Miriam Bradley, senior lecturer in humanitarian studies at the University of Manchester, has argued that, by the early 1980s, “several government policies combined to cause, rather than prevent, a famine which lasted from 1983 to 1985. Mengistu’s government imposed Stalinist-model agricultural policies involving forced collectivisation and villagisation [relocation of communities into planned villages].
The West became aware of the catastrophe through a series of BBC News reports by journalist Michael Buerk in October 1984 describing a “biblical famine” and containing graphic images of thousands of people, including children, facing starvation.
Band Aid
Bob Geldof, singer with the Irish rock group The Boomtown Rats, formed Band Aid in response to the horrific images shown in the news broadcasts.
With Midge Ure of the band Ultravox, he wrote the hit charity single Do They Know it’s Christmas in December 1984, featuring a string of high-profile musicians.
Following the single’s success, the idea to stage a rock concert evolved.
Live Aid was a series of simultaneous concerts that took place at Wembley Stadium in London, John F Kennedy Stadium in Philadelphia, the US, and at various other venues across the world.
The combined event was broadcast to an estimated worldwide audience of 1.5 billion.
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