Manal Ataya is one of few Emiratis to graduate in Museum Studies and is now in charge of the Sharjah museums.
Manal Ataya is one of few Emiratis to graduate in Museum Studies and is now in charge of the Sharjah museums.

Sharjah ruler's vision drives a 'cultural' emirate



SHARJAH // Ever since it was named as Unesco's cultural capital of the Arab World in 1998, there have been efforts to position Sharjah as the "cultural" emirate. It has 19 museums - more than the rest of the emirates put together - and Manal Ataya is the woman charged with looking after them all.

At 29, Ms Ataya is one of very few Emiratis to graduate in the field. She completed a master's degree in Museum Studies at Harvard University in 2004. Since taking over as director general of the Sharjah Museums Department (SMD) four years ago, staff numbers have doubled to 520 and four new museums have been added. They fit into the vision of Dr Sheikh Sultan bin Mohammed, the Ruler of Sharjah, she said.

"There is the idea that museums are storage places where stuffy professors go to study and no one is allowed to make any noise," Ms Ataya said. "We want all ages and nationalities to feel free to come here and express themselves and start discussions." SMD was set up in 2006 to unite and revitalise the existing 15 institutions, followed by a push for educational and outreach programmes as well as the employment and training of new staff. The department has since launched the new Maritime Museum, Aquarium, Botanical Museum and Museum of Islamic Civilisation.

Half of the staff are now locals, which in turn attracts more domestic visitors, she said. Last year, 33 per cent of visitors were residents of Sharjah, while 29 per cent were from the other emirates. "His Highness Sheikh Sultan is a nationalist if ever there was one, and what we are trying to do is recreate that nationalism for our visitors," Ms Ataya said. "We need the people of our nation to tell their own history."

The oral history project at the Maritime Museum, which opened last June, is an ideal example. Staff sourced and recorded accounts from a handful of men between 70 and 90 years old about the emirate's maritime history. The work could not have been done without Emiratis on the job, Ms Ataya said. "There are parts of history which are intangible and difficult to translate to a multicultural audience. Some of the stories told by the older generations contain specific Emirati concepts and sensibilities which are hard to pin down. You don't find them in books and they can't be taught, they are things that only our people know instinctively."

Mona bin Hussain, the head of adult and academic programmes for the SMD, said the museums offered residents "life-long learning". "Most nationals think museums are only for heritage or history, but we have so many different topics they can be of interest for everyone." In the Science Museum, the curator Shatha Rashid al Makhawi has been developing interactive learning facilities for 15 years. They have been essential for education, she said.

"When we first opened, most of the schools didn't have computers or even science labs so we were the only science centre around. Our job was to give science a different perspective by teaching it in an informal environment. We are still developing our teaching methods. We have top of the range software and lab equipment from the United States. We still stay ahead." Ms Ataya has brought in experts to give staff training and every year several attend the American Association of Museums Conference.

Last year the German-based Goethe Institute provided a full-time member of staff to develop training programmes, and there currently joint programmes with museums in New York and India. Ultimately, Ms Ataya said, it is the experience of the visitors that is most important. "We want every person to come out with a changed experience and some kind of insight or opinion." @Email:aseaman@thenational.ae

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Jersey 147 (20 overs) 

UAE 112 (19.2 overs)

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The National's picks

4.35pm: Tilal Al Khalediah
5.10pm: Continous
5.45pm: Raging Torrent
6.20pm: West Acre
7pm: Flood Zone
7.40pm: Straight No Chaser
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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

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Real estate tokenisation project

Dubai launched the pilot phase of its real estate tokenisation project last month.

The initiative focuses on converting real estate assets into digital tokens recorded on blockchain technology and helps in streamlining the process of buying, selling and investing, the Dubai Land Department said.

Dubai’s real estate tokenisation market is projected to reach Dh60 billion ($16.33 billion) by 2033, representing 7 per cent of the emirate’s total property transactions, according to the DLD.

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In numbers: PKK’s money network in Europe

Germany: PKK collectors typically bring in $18 million in cash a year – amount has trebled since 2010

Revolutionary tax: Investigators say about $2 million a year raised from ‘tax collection’ around Marseille

Extortion: Gunman convicted in 2023 of demanding $10,000 from Kurdish businessman in Stockholm

Drug trade: PKK income claimed by Turkish anti-drugs force in 2024 to be as high as $500 million a year

Denmark: PKK one of two terrorist groups along with Iranian separatists ASMLA to raise “two-digit million amounts”

Contributions: Hundreds of euros expected from typical Kurdish families and thousands from business owners

TV channel: Kurdish Roj TV accounts frozen and went bankrupt after Denmark fined it more than $1 million over PKK links in 2013