Aaesha Alzaabi with her children, Shouq Al Neaimi, 12, and 11-year-old Ebrahim Al Neaimi. Ms Alzaabi has now set up her own business, Key2success consultancy. Mona Al Marzooqi / The National
Aaesha Alzaabi with her children, Shouq Al Neaimi, 12, and 11-year-old Ebrahim Al Neaimi. Ms Alzaabi has now set up her own business, Key2success consultancy. Mona Al Marzooqi / The National

Personal crisis leads Emirati woman to reach out to others



The end of Aaesha Alzaabi's marriage turned her world upside down.
At the time, she had two young children and was worried about raising them.
The newly single parent had two options - sink or swim.
"I chose the second option," says Ms Alzaabi, 33. "I had to overcome great obstacles because my children were young at that time. Dealing with my inner conflicts topped the list."  
Shortly after her divorce, she pursued a diploma in family and marriage counselling. 
"I started reading more about the psychology of men and women. I learnt a lot about how men think. Of course, I can't reform my relationship, as a matter of fact, it was a good decision we made. We were not suited to each other."
Armed with the art of deep listening and compassion, she began offering voluntary sessions to friends and teachers about family counselling. In 2012, a friend of Ms Alzaabi's attended a Springboard Women's Development Programme in Qatar. The training consultancy advertises itself as the UK's leading personal and work-development company that aims to empower women to "participate more fully in the workplace and as active citizens in their countries".
Springboard's clients include the British ministry of defence, the National Trust, Royal Mail and dozens of the country's universities.
"When I first heard of it, I got inquisitive and started researching further," Ms Alzaabi says. 
She decided to take the Springboard programme last year and, after being accredited by the British Council, became the first Emirati trained to deliver the programme herself.
Traditionally, counselling and therapy are not part of the Emirati culture. People are expected to find support in their own communities, rather than turn to a stranger.
"I came across women who had countless problems and couldn't figure out how to go out of the box," she says. "Some women convince themselves their issues are solved. Shortly after, they are stuck with the same tension.
"When you copy others, you don't stay that way for a long time. What I do is develop people based on their own set of values."
The programme, Ms Alzaabi says, develops women in a practical way, both professionally and personally.
"I came back and founded Key2success consultancy where I pass on what I learnt in Springboard," she says. 
She now trains women, many of them local, to develop their values and principles.
Be yourself, find a passion that makes you happy and listen deeply to your inner voice are the daily teachings she imparts to her students.  
Her consultancy improves women's communication and presentation skills to build confidence in both their workplace and their family. She also offers lessons in consulting, coaching, deep listening, problem solving, group discussion and networking. 
"If you want to achieve your passion, you ought to struggle. I went through hardship and learnt. The moment you struggle to reach your passion, it means you are one step closer to reaching it. If one way doesn't work, you find another route until you hit your target."
It is particularly important in the Emirati culture that women find a good balance between their family, career and personal passions. The Government is encouraging more women to enter the workforce, but the reality for many women is that they cannot consider having a career and family because very few jobs allow for part-time or flexible hours.
This can leave women struggling with decisions about their career.
The British Council launched the Springboard Programme in the Arab world because there were many more opportunities opening up for women, says Mariam Daher, the regional manager.
"The programme deals with the professional and the personal aspects of women's lives. It is tried and tested and has more than 180,000 users globally, of which 10,000 are in the Arab world," she says. "It has been culturalised to suit the needs of Arab women."
The private nature of Emirati culture means that certain issues such as marital problems are often not spoken about and therefore not properly dealt with. Springboard tailored to the Middle East deals with these kinds of issues.
A recent evaluation of Springboard in the Arab world suggests that it gave more than 65 per cent of participants the skills and abilities to achieve their personal and professional goals. The evaluation also showed that the programme supported them in getting a job or promotion.  
As for many school leavers, the thought of picking a university subject that would define the rest of her career was a scary one for Abeer Al Katheeri, 17, a first-year student at Zayed University. One student in five makes the wrong decision.
One of the main problems is parental influence over subject choice, often gearing students towards engineering, architecture, medicine and business.
Abeer had always been interested in studying the human mind and behaviour, but her family was not supportive,
"I had zero idea about what major to choose. Participating in Springboard encouraged me to pursue psychology."
Not all decisions that women need to make in their lives are life changing. Dina Abdulrahman, an Emirati in her early thirties, was confused about whether to stay in her job as a senior purchasing officer, or accept an offer of changing department. "I got many offers to switch departments, I couldn't spot what was stopping me." 
Ms Abdulrahman first heard about Key2success through Twitter. "I had problems with reaching my goals and how to plan strategically," she says. "I registered in the programme it was a starting point of a new goal.
"The trainer doesn't bring a solution from herself, all she does is help you find the lost key in your life. The programme doesn't ask you to start from the beginning, it tells you to start from where you're standing."
Key2success consultancy welcomes women from all levels and all walks of life. 
"It is not about how many hours you spend to improve your professional or personal life, it is about the productivity and how well time is spent," Ms Alzaabi says.
Sometimes people are misunderstood by others because of miscommunication and tone of voice. These tools are vital to deliver a message effectively. 
The message Ms Alzaabi wants to convey through her consultancy and coaching is that a woman should not neglect her own happiness to please others. "Whatever I did, I did it for husband. When I didn't get a response, I felt depressed," she recalls. "Do it for yourself. Love yourself. This is how I started loving and respecting myself - not arrogantly, of course.
"I taught my children to stand up and say their parents are divorced because each chose their happiness. It is not a shame.
"I constantly remind my children to give value to themselves, and never let others underestimate them."
aalhameli@thenational.ae
. Visit www.key2success.ae for more information

Tottenham's 10 biggest transfers (according to transfermarkt.com):

1). Moussa Sissokho - Newcastle United - £30 million (Dh143m): Flop

2). Roberto Soldado - Valencia -  £25m: Flop

3). Erik Lamela - Roma -  £25m: Jury still out

4). Son Heung-min - Bayer Leverkusen -  £25m: Success

5). Darren Bent - Charlton Athletic -  £21m: Flop

6). Vincent Janssen - AZ Alkmaar -  £18m: Flop

7). David Bentley - Blackburn Rovers -  £18m: Flop

8). Luka Modric - Dynamo Zagreb -  £17m: Success

9). Paulinho - Corinthians -  £16m: Flop

10). Mousa Dembele - Fulham -  £16m: Success

Real estate tokenisation project

Dubai launched the pilot phase of its real estate tokenisation project last month.

The initiative focuses on converting real estate assets into digital tokens recorded on blockchain technology and helps in streamlining the process of buying, selling and investing, the Dubai Land Department said.

Dubai’s real estate tokenisation market is projected to reach Dh60 billion ($16.33 billion) by 2033, representing 7 per cent of the emirate’s total property transactions, according to the DLD.

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Formula Middle East Calendar (Formula Regional and Formula 4)
Round 1: January 17-19, Yas Marina Circuit – Abu Dhabi
 
Round 2: January 22-23, Yas Marina Circuit – Abu Dhabi
 
Round 3: February 7-9, Dubai Autodrome – Dubai
 
Round 4: February 14-16, Yas Marina Circuit – Abu Dhabi
 
Round 5: February 25-27, Jeddah Corniche Circuit – Saudi Arabia
ETFs explained

Exhchange traded funds are bought and sold like shares, but operate as index-tracking funds, passively following their chosen indices, such as the S&P 500, FTSE 100 and the FTSE All World, plus a vast range of smaller exchanges and commodities, such as gold, silver, copper sugar, coffee and oil.

ETFs have zero upfront fees and annual charges as low as 0.07 per cent a year, which means you get to keep more of your returns, as actively managed funds can charge as much as 1.5 per cent a year.

There are thousands to choose from, with the five biggest providers BlackRock’s iShares range, Vanguard, State Street Global Advisors SPDR ETFs, Deutsche Bank AWM X-trackers and Invesco PowerShares.

Company%20Profile
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Spare

Profile

Company name: Spare

Started: March 2018

Co-founders: Dalal Alrayes and Saurabh Shah

Based: UAE

Sector: FinTech

Investment: Own savings. Going for first round of fund-raising in March 2019

The bio

Favourite vegetable: Broccoli

Favourite food: Seafood

Favourite thing to cook: Duck l'orange

Favourite book: Give and Take by Adam Grant, one of his professors at University of Pennsylvania

Favourite place to travel: Home in Kuwait.

Favourite place in the UAE: Al Qudra lakes

COMPANY PROFILE
Name: Kumulus Water
 
Started: 2021
 
Founders: Iheb Triki and Mohamed Ali Abid
 
Based: Tunisia 
 
Sector: Water technology 
 
Number of staff: 22 
 
Investment raised: $4 million 
UAE currency: the story behind the money in your pockets
Company%20profile
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NO OTHER LAND

Director: Basel Adra, Yuval Abraham, Rachel Szor, Hamdan Ballal

Stars: Basel Adra, Yuval Abraham

Rating: 3.5/5

A MINECRAFT MOVIE

Director: Jared Hess

Starring: Jack Black, Jennifer Coolidge, Jason Momoa

Rating: 3/5

IF YOU GO

The flights

FlyDubai flies direct from Dubai to Skopje in five hours from Dh1,314 return including taxes. Hourly buses from Skopje to Ohrid take three hours.

The tours

English-speaking guided tours of Ohrid town and the surrounding area are organised by Cultura 365; these cost €90 (Dh386) for a one-day trip including driver and guide and €100 a day (Dh429) for two people. 

The hotels

Villa St Sofija in the old town of Ohrid, twin room from $54 (Dh198) a night.

St Naum Monastery, on the lake 30km south of Ohrid town, has updated its pilgrims' quarters into a modern 3-star hotel, with rooms overlooking the monastery courtyard and lake. Double room from $60 (Dh 220) a night.

 

Election pledges on migration

CDU: "Now is the time to control the German borders and enforce strict border rejections" 

SPD: "Border closures and blanket rejections at internal borders contradict the spirit of a common area of freedom" 

In numbers: PKK’s money network in Europe

Germany: PKK collectors typically bring in $18 million in cash a year – amount has trebled since 2010

Revolutionary tax: Investigators say about $2 million a year raised from ‘tax collection’ around Marseille

Extortion: Gunman convicted in 2023 of demanding $10,000 from Kurdish businessman in Stockholm

Drug trade: PKK income claimed by Turkish anti-drugs force in 2024 to be as high as $500 million a year

Denmark: PKK one of two terrorist groups along with Iranian separatists ASMLA to raise “two-digit million amounts”

Contributions: Hundreds of euros expected from typical Kurdish families and thousands from business owners

TV channel: Kurdish Roj TV accounts frozen and went bankrupt after Denmark fined it more than $1 million over PKK links in 2013 

Moon Music

Artist: Coldplay

Label: Parlophone/Atlantic

Number of tracks: 10

Rating: 3/5

The White Lotus: Season three

Creator: Mike White

Starring: Walton Goggins, Jason Isaacs, Natasha Rothwell

Rating: 4.5/5

The Penguin

Starring: Colin Farrell, Cristin Milioti, Rhenzy Feliz

Creator: Lauren LeFranc

Rating: 4/5

WHAT IS A BLACK HOLE?

1. Black holes are objects whose gravity is so strong not even light can escape their pull

2. They can be created when massive stars collapse under their own weight

3. Large black holes can also be formed when smaller ones collide and merge

4. The biggest black holes lurk at the centre of many galaxies, including our own

5. Astronomers believe that when the universe was very young, black holes affected how galaxies formed