The health trends emerging as a result of the Covid-19 pandemic


Patrick Ryan
  • English
  • Arabic

Working from home in lockdown has sharpened people’s focus on changing their eating habits and adopting a diet that will improve their mental health.

That was the message from industry insiders who were speaking at the Gulfood conference, which is taking place in Dubai this week.

How food is made and where it comes from is a key part of consumer decision-making, which companies now have to be acutely aware of, experts told The National.

Health and wellness is the biggest trend in the food industry right now
Helen Jannetta,
Fonterra

“Health and wellness is the biggest trend in the food industry right now,” said Helena Jannetta, marketing director of dairy firm Fonterra.

“Consumers are more and more concerned with what they are putting into their bodies.

“The interest in this sector continues to grow hugely since the start of the Covid-19 pandemic.”

The Impossible Burger, a plant-based vegan burger that tastes like real beef, is growing in popularity among meat-eaters. AFP
The Impossible Burger, a plant-based vegan burger that tastes like real beef, is growing in popularity among meat-eaters. AFP

She said the last couple of years made people more aware of the need to eat healthy, nutritious foods that do not affect their sleep patterns or cause their stress levels to rise.

“There’s definitely been a sharp focus in that direction and people are more willing to try food they might not have done before,” said Ms Jannetta.

Another trend shows consumers moving away from highly processed food.

“People want their food to be cleaner than before. That means fewer ingredients and knowing where it is coming from and how it is made,” she said.

One of the major habits emerging was the rise of the conscious consumer, she said.

This means people are increasingly concerned with the ethical side of food production — from the environmental impact to how packaging should be disposed.

“Conscious consumers are ruling the roost at the moment because they are pushing manufacturers to be more aware about what they are producing and how they are doing it,” said Ms Jannetta.

The rise of plant-based products is one such example of how eating habits are changing, she said.

The global market for plant-based foods was worth more than $35 billion at the end of 2021.

This figure is expected to reach $162 billion by 2030, according to Bloomberg. That is a 7.7 per cent share of the world’s protein market.

There has been a surge in demand for plant-based meat alternatives in the last six months, according to another UAE-based food industry expert.

Simon Ritchie, creative director with Pickl, said attitudes towards healthy food changed during the pandemic. Photo: Simon Ritchie
Simon Ritchie, creative director with Pickl, said attitudes towards healthy food changed during the pandemic. Photo: Simon Ritchie

“Traceability and sustainability are more important than ever with consumers,” said Simon Ritchie, creative director with burger chain Pickl, who was also speaking at Gulfood.

“We saw a huge uptick in people ordering the Impossible Burger since we introduced it in September.

“We had vegetarian options before but nothing was as popular as this.”

He put the success of the plant-based burger down to the fact people could trace what it was made from, which gave assurances they were purchasing an ethical product.

Mr Ritchie said that plant-based food might have once been seen as appealing only to vegans and vegetarians, but that was no longer the case.

His company's data suggests people are not turning their back on meat but are seeking out alternatives to make their diet more balanced.

“They feel less guilty when they order the plant-based burger instead of the meat option,” said Mr Ritchie.

“At the start of the pandemic people were often stuck in the house and eating more than they might have done before then.

“Now they are starting to try to peg that back a little bit and one of the ways they are doing it is by going for healthier options.”

One of the criticisms of eating healthy food was that it was expensive to do so, which meant consumers would often seek out alternatives that were less healthy to save cost.

“People often perceived it was more expensive to buy local produce, and that was not the wrong perception at the time,” he said.

“Now farmers have come together and are working with suppliers to bring prices down, which is excellent news for consumers.

“I think we are only going to see more uptake, especially from companies that were slow to adapt and are realising customers want those healthy options.”

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Expo details

Expo 2020 Dubai will be the first World Expo to be held in the Middle East, Africa and South Asia

The world fair will run for six months from October 20, 2020 to April 10, 2021.

It is expected to attract 25 million visits

Some 70 per cent visitors are projected to come from outside the UAE, the largest proportion of international visitors in the 167-year history of World Expos.

More than 30,000 volunteers are required for Expo 2020

The site covers a total of 4.38 sqkm, including a 2 sqkm gated area

It is located adjacent to Al Maktoum International Airport in Dubai South

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How to vote

Canadians living in the UAE can register to vote online and be added to the International Register of Electors.

They'll then be sent a special ballot voting kit by mail either to their address, the Consulate General of Canada to the UAE in Dubai or The Embassy of Canada in Abu Dhabi

Registered voters mark the ballot with their choice and must send it back by 6pm Eastern time on October 21 (2am next Friday) 

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The internal combustion engine is facing a watershed moment – major manufacturer Volvo is to stop producing petroleum-powered vehicles by 2021 and countries in Europe, including the UK, have vowed to ban their sale before 2040. The National takes a look at the story of one of the most successful technologies of the last 100 years and how it has impacted life in the UAE. 

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The five pillars of Islam

1. Fasting 

2. Prayer 

3. Hajj 

4. Shahada 

5. Zakat 

The years Ramadan fell in May

1987

1954

1921

1888

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The five pillars of Islam
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The queen bee eats only royal jelly, an extraordinary food created by worker bees so she lives much longer

The life cycle of a worker bee is from 40-60 days

A queen bee lives for 3-5 years

This allows her to lay millions of eggs and allows the continuity of the bee colony

About 20,000 honey bees and one queen populate each hive

Honey is packed with vital vitamins, minerals, enzymes, water and anti-oxidants.

Apart from honey, five other products are royal jelly, the special food bees feed their queen 

Pollen is their protein source, a super food that is nutritious, rich in amino acids

Beewax is used to construct the combs. Due to its anti-fungal, anti-bacterial elements, it is used in skin treatments

Propolis, a resin-like material produced by bees is used to make hives. It has natural antibiotic qualities so works to sterilize hive,  protects from disease, keeps their home free from germs. Also used to treat sores, infection, warts

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THE BIO

Born: Mukalla, Yemen, 1979

Education: UAE University, Al Ain

Family: Married with two daughters: Asayel, 7, and Sara, 6

Favourite piece of music: Horse Dance by Naseer Shamma

Favourite book: Science and geology

Favourite place to travel to: Washington DC

Best advice you’ve ever been given: If you have a dream, you have to believe it, then you will see it.

Long read

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RedCrow Intelligence Company Profile

Started: 2016

Founders: Hussein Nasser Eddin, Laila Akel, Tayeb Akel 

Based: Ramallah, Palestine

Sector: Technology, Security

# of staff: 13

Investment: $745,000

Investors: Palestine’s Ibtikar Fund, Abu Dhabi’s Gothams and angel investors

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v West Indies which starts Thursday: Rory Burns, Joe Denly, Jonny Bairstow, Joe Root (captain), Jos Buttler, Ben Stokes, Moeen Ali, Ben Foakes, Sam Curran, Stuart Broad, Jimmy Anderson, Jack Leach

UAE currency: the story behind the money in your pockets
Brief scoreline

Switzerland 0

England 0

Result: England win 6-5 on penalties

Man of the Match: Trent Alexander-Arnold (England)

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  • Promises of high, fixed or 'guaranteed' returns.
  • Unregulated structured products or complex investments often used to bypass traditional safeguards.
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Courtesy: Carol Glynn, founder of Conscious Finance Coaching

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Points tally

1. Australia 52; 2. New Zealand 44; 3. South Africa 36; 4. Sri Lanka 35; 5. UAE 27; 6. India 27; 7. England 26; 8. Singapore 8; 9. Malaysia 3

The years Ramadan fell in May

1987

1954

1921

1888

Updated: February 15, 2022, 3:45 PM`