Food companies from across the globe unveiled their produce on the first day of a major trade show in Dubai on Sunday.
About 2,500 exhibitors from 85 nations are taking part in Gulfood, which was given the go ahead with a series of strict measures in place to keep attendees safe.
With the impact of the pandemic and food security high on the agenda, the five-day event is an opportunity for producers to tap into new markets.
Delegates and company reps must taste before they buy or take deals any further - creating an issue around the removal of masks.
Regrettably we missed out on some countries. Israel, Saudi Arabia, New Zealand. But the imperative for business is very strong
"Food sampling is part of the experience, so we have created a series of kiosks around the hall for tasting, as no removal of masks is allowed in the aisles," Trixie LohMirmand, senior vice president of Dubai World Trade Centre, told The National.
The halls were busy on Sunday but scaled back compared to previous years.
One-way walking systems were in place in exhibition halls, and safety officers roamed the aisles ensuring everyone wore their masks properly.
Attendees are required to book their passes in advance, no tickets are available on the door. In previous years, the public could visit the event to taste and try what was on offer.
The event went ahead despite various travel restrictions and quarantine measures in place. Many dedicated delegates will enter 10 or 14-day hotel quarantine on return to their home countries.
"Travel restrictions were an enormous challenge," said Ms LohMirmand.
"Regrettably we missed out on some countries. Israel was unable to come because of lockdown, we miss many of our friends from Saudi Arabia as well, and New Zealand, Bahrain and Vietnam.
"But saying that, out of the 32 countries where there are a lot of travel restrictions and quarantine rules, we have 15 countries here, like Switzerland, France and Germany, which means the impetus, the imperative for business is very strong."
In the World Food Hall, there was produce from all corners of the globe.
Charmaine Mignon Yalong, commercial attaché for the Philippine Department of Trade and Industry, is already based in the UAE.
Her country's stand is a quarter of its normal size, with 13 companies instead of up to 50.
"It is kind of difficult to do business, especially when you are used to physical meetings, but we are getting there. This is just how business is done nowadays," she said.
Davine Loh is managing director of Moon Good Taste of Malaysia, which makes pastes and dipping sauces.
She found it hard to travel to the UAE, because Malaysia is locked down again.
"The country only allowed 18 companies to come here. We were very lucky, even though we had government approval, we had to try three times to get immigration to allow us to leave the country.
"We will have to do 10 days quarantine in a hotel when we fly home.
"But it was important to us to come in person, so we could explain our products with more passion.
"We are looking for a distributor for the UK or Africa, and tomorrow we have clients from those countries coming to meet us here."
UAE companies look to go global
Ananya Narayan is the managing director of Hunter Foods, a snack company based in the UAE.
Half of the firm's annual leads on business typically come from Gulfood. Its reps speak to as many as 500 people about potential business, which is then filtered down to 20 or 30 potentials, and about five signed deals.
"Japan is one of our largest markets outside the UAE, and we are sending tens of containers every month to Japan," he said.
"And it started right here in Gulfood, when one of the most premium supermarkets came to see our stand.
"It took 18 months but we are now one of their top imports globally on any item.
"We hope to triple our business in Japan over the next year, thanks to that one lead. But just like that, there are so many more."
Immune boosting food in demand
Adam Ragab is general manager of Bedaya General Trading, which has imported healthy food and drinks into the UAE for 14 years.
"Considering the pandemic, the number of people who are here on the first day, is very encouraging," he said.
Immunity boosting food is proving a major theme of the exhibition this year, along with sustainability.
Mr Ragab said the consumer has moved on since 2020.
"It's not just about food anymore, it's about where this food is coming from, and how this food is affecting the environment," he said.
"Companies are now ensuring they have a vision, so that by 2025 they will have zero cost on the environment.
"These are the companies that are getting more traction with consumers, who are not just worried about their own health, they are worried about the environment and the whole planet itself.
"Especially the new generation - they are asking all these smart questions - where is my food coming from? This is the direction that will keep in growing."
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War 2
Director: Ayan Mukerji
Stars: Hrithik Roshan, NTR, Kiara Advani, Ashutosh Rana
Rating: 2/5
ENGLAND SQUAD
Team: 15 Mike Brown, 14 Anthony Watson, 13 Ben Te'o, 12 Owen Farrell, 11 Jonny May, 10 George Ford, 9 Ben Youngs, 1 Mako Vunipola, 2 Dylan Hartley, 3 Dan Cole, 4 Joe Launchbury, 5 Maro Itoje, 6 Courtney Lawes, 7 Chris Robshaw, 8 Sam Simmonds
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if you go
The flights
Etihad, Emirates and Singapore Airlines fly direct from the UAE to Singapore from Dh2,265 return including taxes. The flight takes about 7 hours.
The hotel
Rooms at the M Social Singapore cost from SG $179 (Dh488) per night including taxes.
The tour
Makan Makan Walking group tours costs from SG $90 (Dh245) per person for about three hours. Tailor-made tours can be arranged. For details go to www.woknstroll.com.sg
Coming soon
Torno Subito by Massimo Bottura
When the W Dubai – The Palm hotel opens at the end of this year, one of the highlights will be Massimo Bottura’s new restaurant, Torno Subito, which promises “to take guests on a journey back to 1960s Italy”. It is the three Michelinstarred chef’s first venture in Dubai and should be every bit as ambitious as you would expect from the man whose restaurant in Italy, Osteria Francescana, was crowned number one in this year’s list of the World’s 50 Best Restaurants.
Akira Back Dubai
Another exciting opening at the W Dubai – The Palm hotel is South Korean chef Akira Back’s new restaurant, which will continue to showcase some of the finest Asian food in the world. Back, whose Seoul restaurant, Dosa, won a Michelin star last year, describes his menu as, “an innovative Japanese cuisine prepared with a Korean accent”.
Dinner by Heston Blumenthal
The highly experimental chef, whose dishes are as much about spectacle as taste, opens his first restaurant in Dubai next year. Housed at The Royal Atlantis Resort & Residences, Dinner by Heston Blumenthal will feature contemporary twists on recipes that date back to the 1300s, including goats’ milk cheesecake. Always remember with a Blumenthal dish: nothing is quite as it seems.
Mohammed bin Zayed Majlis
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Company%20profile
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Mohammed bin Zayed Majlis
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Sunday, June 21 Newcastle v Sheffield United 2pm; Aston Villa v Chelsea 7.30pm; Everton v Liverpool 10pm
Monday, June 22 Manchester City v Burnley 11pm (Sky)
Tuesday, June 23 Southampton v Arsenal 9pm; Tottenham v West Ham 11.15pm
Wednesday, June 24 Manchester United v Sheffield United 9pm; Newcastle v Aston Villa 9pm; Norwich v Everton 9pm; Liverpool v Crystal Palace 11.15pm
Thursday, June 25 Burnley v Watford 9pm; Leicester v Brighton 9pm; Chelsea v Manchester City 11.15pm; Wolves v Bournemouth 11.15pm
Sunday June 28 Aston Villa vs Wolves 3pm; Watford vs Southampton 7.30pm
Monday June 29 Crystal Palace vs Burnley 11pm
Tuesday June 30 Brighton vs Manchester United 9pm; Sheffield United vs Tottenham 11.15pm
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- Priority access to new homes from participating developers
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- Mortgages with better interest rates, faster approval times and reduced fees
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Killing of Qassem Suleimani
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