Netflix's 'Dubai Bling' merges English and Arabic dialogue for multicultural audience


Liza Ayach
  • English
  • Arabic

Dubai Bling, released on Netflix, follows the lives of 10 wealthy residents in Dubai.

The big personalities are predominantly Arab and include some well-known faces from the UAE, Saudi Arabia, Lebanon, Kuwait and Iraq as well as expatriates from India and Australia “who now call Dubai home”.

The reality TV show depicts Dubai's melting pot of cultures with a side of luxury cars, runway-fresh fashion, exotic resorts and exclusive access to the city's most popular restaurants and late-night hotspots.

Cast members frequently switch between Arabic and English, often mid-sentence, in a way that may be familiar to those in the Arab world — and baffling to those outside it.

The National spoke to the cast to see why they chose to express themselves in such a fashion.

Kuwaiti-American Ebraheem Al Samadi, best known as The Blooming Man, built the flourishing floral firm, Forever Rose.

Speaking with the founder, 34, he said he cherishes the Arabic language but finds it hard to master it.

“I’m an American citizen born in Kuwait and raised in America. My mother is American,” Al Samadi said.

“When I entered Dubai in 2010, I couldn’t speak a word of Arabic and I struggled to watch TV, reality shows or whatever.

“The difficult thing about learning Arabic is that it has different dialects. When people hear me speak Arabic they laugh. People would wonder where I am from.”

During filming the programme, Al Samadi said that the crew urged him to speak Arabic.

“I absolutely tried to speak Arabic. The reason why we had to speak Arabic is that the programme is under Netflix Mena, which means there has to be an Arabic content.”

Often English had to be used in the show because it was the only way two people could communicate, he said.

“Take for example, Safa Siddiqui, the Iraqi-British influencer and fashion designer. She was raised in London. Her husband Fahad is from India and the only common language communication between them is English.”

Describing the reaction to the programme on the international level, Al Samadi said it has been a shock.

“Oh my god, Dubai Bling is blowing up. I never expected what happened yesterday at Nammos restaurant in Dubai. I was walking and I heard people on tables say, ‘That’s Ebraheem from Dubai Bling!' I walked up to them to get their feedback about the show. 99.99 per cent were positive saying ‘We love you.'”

Emirati entrepreneur Danya Mohammed, who is known as Diva Dee and married to Marwan Parham Al Awadhi, known as DJ Bliss, explained why she switches between Arabic and English.

“Since Kindergarten till I graduated, I have been in the American International School in Abu Dhabi and all my teachers were American. The way we used to express ourselves was usually in English. Arabic is our first language, so it has always been there. But sometimes, I feel like I express myself better in English.”

Switching between Arabic and English can sometimes attract criticism though, said Mohammed.

“Each language has some emphasis on what I’m trying to express. Some people may think that ‘Oh, she’s trying to be better than us by speaking English’. But in my case, it’s not that. I’ve always been around people of different nationalities, and I’ve always spoken English to them."

The entrepreneur also said she faced some difficulties while filming Dubai Bling, meaning she had to repeat herself.

“There were certain situations when I talked in English and the staff would tell me ‘Say it in Arabic’.”

Mohammed recalled a funny moment during filming.

“The funny thing on the show is when I said the word “femininism” [feminism]. I cannot pronounce that in English so I’m like ‘How do we say it?’”

Mohammed's husband is a well known DJ on the Dubai nightlife scene. He said that speaking English intertwined with Arabic is kind of like a habit.

“It's not prestigious when I speak English. I think it's a habit. I grew up speaking English with my brothers at home.

“Honestly, I think that a lot of people like it because they don't have to read the subtitles,” he said.

Specs
Engine: Electric motor generating 54.2kWh (Cooper SE and Aceman SE), 64.6kW (Countryman All4 SE)
Power: 218hp (Cooper and Aceman), 313hp (Countryman)
Torque: 330Nm (Cooper and Aceman), 494Nm (Countryman)
On sale: Now
Price: From Dh158,000 (Cooper), Dh168,000 (Aceman), Dh190,000 (Countryman)
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The Perfect Couple

Starring: Nicole Kidman, Liev Schreiber, Jack Reynor

Creator: Jenna Lamia

Rating: 3/5

ULTRA PROCESSED FOODS

- Carbonated drinks, sweet or savoury packaged snacks, confectionery, mass-produced packaged breads and buns 

- margarines and spreads; cookies, biscuits, pastries, cakes, and cake mixes, breakfast cereals, cereal and energy bars;

- energy drinks, milk drinks, fruit yoghurts and fruit drinks, cocoa drinks, meat and chicken extracts and instant sauces

- infant formulas and follow-on milks, health and slimming products such as powdered or fortified meal and dish substitutes,

- many ready-to-heat products including pre-prepared pies and pasta and pizza dishes, poultry and fish nuggets and sticks, sausages, burgers, hot dogs, and other reconstituted meat products, powdered and packaged instant soups, noodles and desserts.

Results

1. New Zealand Daniel Meech – Fine (name of horse), Richard Gardner – Calisto, Bruce Goodin - Backatorps Danny V, Samantha McIntosh – Check In. Team total First round: 200.22; Second round: 201.75 – Penalties 12 (jump-off 40.16 seconds) Prize €64,000

2. Ireland Cameron Hanley – Aiyetoro, David Simpson – Keoki, Paul Kennedy – Cartown Danger Mouse, Shane Breen – Laith. Team total 200.25/202.84 – P 12 (jump-off 51.79 – P17) Prize €40,000

3. Italy Luca Maria Moneta – Connery, Luca Coata – Crandessa, Simone Coata – Dardonge, Natale Chiaudani – Almero. Team total 130.82/198.-4 – P20. Prize €32,000

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UAE v Gibraltar

What: International friendly

When: 7pm kick off

Where: Rugby Park, Dubai Sports City

Admission: Free

Online: The match will be broadcast live on Dubai Exiles’ Facebook page

UAE squad: Lucas Waddington (Dubai Exiles), Gio Fourie (Exiles), Craig Nutt (Abu Dhabi Harlequins), Phil Brady (Harlequins), Daniel Perry (Dubai Hurricanes), Esekaia Dranibota (Harlequins), Matt Mills (Exiles), Jaen Botes (Exiles), Kristian Stinson (Exiles), Murray Reason (Abu Dhabi Saracens), Dave Knight (Hurricanes), Ross Samson (Jebel Ali Dragons), DuRandt Gerber (Exiles), Saki Naisau (Dragons), Andrew Powell (Hurricanes), Emosi Vacanau (Harlequins), Niko Volavola (Dragons), Matt Richards (Dragons), Luke Stevenson (Harlequins), Josh Ives (Dubai Sports City Eagles), Sean Stevens (Saracens), Thinus Steyn (Exiles)

The specs: 2018 Range Rover Velar R-Dynamic HSE

Price, base / as tested: Dh263,235 / Dh420,000

Engine: 3.0-litre supercharged V6

Power 375hp @ 6,500rpm

Torque: 450Nm @ 3,500rpm

Transmission: Eight-speed automatic

Fuel consumption, combined: 9.4L / 100kms

GAC GS8 Specs

Engine: 2.0-litre 4cyl turbo

Power: 248hp at 5,200rpm

Torque: 400Nm at 1,750-4,000rpm

Transmission: 8-speed auto

Fuel consumption: 9.1L/100km

On sale: Now

Price: From Dh149,900

Results

6.30pm: Maiden (TB) Dh82,500 (Dirt) 1,200m; Winner: Major Cinnamon, Fernando Jara, Mujeeb Rahman

7.05pm: Maiden (TB) Dh82,500 (D) 1,900m; Winner: Al Mureib, Fernando Jara, Ahmad bin Harmash

7.40pm: Handicap (TB) Dh102,500 (D) 2,000m; Winner: Remorse, Tadhg O’Shea, Satish Seemar

8.15pm: Conditions (TB) Dh120,000 (D) 1,600m; Winner: Meshakel, Xavier Ziani, Salem bin Ghadayer

8.50pm: Handicap (TB) Dh95,000 (D) 1,600m; Winner: Desert Peace, William Buick, Charlie Appleby

9.25pm: Handicap (TB) Dh87,500 (D) 1,400m; Winner: Sharamm, Ryan Curatlo, Satish Seemar

Zidane's managerial achievements

La Liga: 2016/17
Spanish Super Cup: 2017
Uefa Champions League: 2015/16, 2016/17, 2017/18
Uefa Super Cup: 2016, 2017
Fifa Club World Cup: 2016, 2017

Sole survivors
  • Cecelia Crocker was on board Northwest Airlines Flight 255 in 1987 when it crashed in Detroit, killing 154 people, including her parents and brother. The plane had hit a light pole on take off
  • George Lamson Jr, from Minnesota, was on a Galaxy Airlines flight that crashed in Reno in 1985, killing 68 people. His entire seat was launched out of the plane
  • Bahia Bakari, then 12, survived when a Yemenia Airways flight crashed near the Comoros in 2009, killing 152. She was found clinging to wreckage after floating in the ocean for 13 hours.
  • Jim Polehinke was the co-pilot and sole survivor of a 2006 Comair flight that crashed in Lexington, Kentucky, killing 49.
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The burning issue

The internal combustion engine is facing a watershed moment – major manufacturer Volvo is to stop producing petroleum-powered vehicles by 2021 and countries in Europe, including the UK, have vowed to ban their sale before 2040. The National takes a look at the story of one of the most successful technologies of the last 100 years and how it has impacted life in the UAE. 

Read part four: an affection for classic cars lives on

Read part three: the age of the electric vehicle begins

Read part two: how climate change drove the race for an alternative 

War and the virus
SPECS
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MATCH INFO

Uefa Champions League semi-final, second leg

Roma 4
Milner (15' OG), Dzeko (52'), Nainggolan (86', 90 4')

Liverpool 2
Mane (9'), Wijnaldum (25')

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Tearful appearance

Chancellor Rachel Reeves set markets on edge as she appeared visibly distraught in parliament on Wednesday. 

Legislative setbacks for the government have blown a new hole in the budgetary calculations at a time when the deficit is stubbornly large and the economy is struggling to grow. 

She appeared with Keir Starmer on Thursday and the pair embraced, but he had failed to give her his backing as she cried a day earlier.

A spokesman said her upset demeanour was due to a personal matter.

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Updated: November 01, 2022, 3:49 AM`