Callum Wilson scored a debut goal to keep up his hot streak against West Ham and help fire Newcastle to a 2-0 win.
The striker, signed last week for £20 million (Dh94m) from Bournemouth, grabbed his eighth goal in nine appearances against the Hammers before another Toon debutant, Jeff Hendrick, wrapped up a deserved victory.
It was another miserable start to a season for West Ham who have now lost their last five opening-day matches – a Premier League record.
And with a horrendous run of fixtures to come they could already be in serious trouble by the end of October.
Wilson scored a poacher's goal to open the scoring after a deflected cross from Javier Manquillo was headed on by Hendrick. The former Burnley man sealed victory when he fired a shot into the roof of the net with three minutes left.
"I like this place, I like playing against West Ham," said Wilson. "It is not a disrespectful thing but I keep scoring against them. It is about being consistent and building on this performance for the next game."
While Pablo Fornals and Angelo Ogbonna both hit the crossbar for West Ham, too often their attacks lacked the cutting edge to trouble Newcastle.
West Ham manager David Moyes said: "Didn't enjoy the performance, didn't enjoy the game. Those are my thoughts.
"We did not show enough quality and I don't think it was officiated well but that is not the reason we lost."
Player ratings from the match is in the picture gallery above. To view the next image, click on the arrows or swipe if on a mobile device.
