Spanish high-street brand Zara has launched its first beauty range.
Zara Beauty is available online and in select stores from Wednesday, and there was much hype surrounding the line. With Zara already known for its cool-girl vibe, the fashion brand seemingly pulled out all the stops to ensure the new range gets off on the right foot.
For a start to create it, Zara enlisted the help of renowned make-up artist Diane Kendal. With years of experience under her belt, Kendal is the go-to for designers such as Tom Ford and Proenza Schouler for runway shows, and is the beauty product consultant and make-up artist for Marc Jacobs Beauty. Kendal has also developed product lines for Calvin Klein Cosmetics.
Secondly, the range is huge. Rather than drip-feeding new lines, Zara is launching a full collection from the outset, with eye, lip, skin and nail products on offer, in an impressive 130 shades.
For lips alone there are lipsticks in matte, satin and demi-matte finishes, as well as lip balms, oils and gloss. For eyes, there are six-shade eyeshadow palettes, plus a matte-black eyeliner, as well as loose metallic pigments. There's also bronzer and blush palettes, as well as highlighters, and six different make-up brushes to apply it all. For nails, there are 39 different colours.
Ahead of the launch, Kendal explained why she was keen to be involved. "When Zara approached me to lead the creative direction of Zara Beauty, I saw an opportunity to make something that everyone would want to use," she said. "Zara has always reached such a diverse audience, and I wanted to bring that same big vision to beauty with a collection that is clean, refillable and accessible to all.
"I am really proud of what we have created: an expansive array of consciously unique formulas for eyes, lips, face and nails."
For the launch campaign, Zara tasked nine different photographers to shoot the images, including Steven Meisel, Oliver Hadlee Pearch, Craig McDean and Mario Sorrenti, who each brought their own interpretation to the project.
Seemingly free to create images however they felt, the inspiration was Zara's slogan: "There is no beauty, only beauties." The resulting shots are not only fabulous, but capture a diverse range of faces.
With such a crowded beauty market, Zara realised a good way to set itself apart was through the pigments and formulas on offer. Using quality ingredients, Kendal created a range that is packed with intense pigments that give excellent coverage, something bound to win fans around the world.
In response to customer feedback during the 18-month production process, the formulas are also cruelty-free and the packaging is refillable.
The significance of all of this is not lost on Kendal. "This is the first time I've been able to start from scratch with a brand that didn't already have a pre-existing make-up line," she said. "And the fact that Zara wanted to do it all in an ethically responsible way was important to me."
In contrast to the blast of colour contained inside, the packaging was designed by art director Fabien Baron, and comes with clean lines and in pure white, with a diagonal top and base to echo the Z in the Zara logo.
Prices range from $7.90 to $25.90 for products, and from $4.90 for refills.
SPEC%20SHEET%3A%20SAMSUNG%20GALAXY%20S24%20ULTRA
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MATCH INFO
What: 2006 World Cup quarter-final
When: July 1
Where: Gelsenkirchen Stadium, Gelsenkirchen, Germany
Result:
England 0 Portugal 0
(Portugal win 3-1 on penalties)
Groom and Two Brides
Director: Elie Semaan
Starring: Abdullah Boushehri, Laila Abdallah, Lulwa Almulla
Rating: 3/5
Company profile
Date started: Founded in May 2017 and operational since April 2018
Founders: co-founder and chief executive, Doaa Aref; Dr Rasha Rady, co-founder and chief operating officer.
Based: Cairo, Egypt
Sector: Health-tech
Size: 22 employees
Funding: Seed funding
Investors: Flat6labs, 500 Falcons, three angel investors
EA Sports FC 26
Publisher: EA Sports
Consoles: PC, PlayStation 4/5, Xbox Series X/S
Rating: 3/5
GAC GS8 Specs
Engine: 2.0-litre 4cyl turbo
Power: 248hp at 5,200rpm
Torque: 400Nm at 1,750-4,000rpm
Transmission: 8-speed auto
Fuel consumption: 9.1L/100km
On sale: Now
Price: From Dh149,900
Ten10 Cricket League
Venue and schedule Sharjah Cricket Stadium, December 14 to 17
Teams
Maratha Arabians Leading player: Virender Sehwag; Top picks: Mohammed Amir, Imad Wasim; UAE players: Shaiman Anwar, Zahoor Khan
Bengal Lions Leading player: Sarfraz Ahmed; Top picks: Sunil Narine, Mustafizur Rahman; UAE players: Mohammed Naveed, Rameez Shahzad
Kerala Kings Leading player: Eoin Morgan; Top picks: Kieron Pollard, Sohail Tanvir; UAE players: Rohan Mustafa, Imran Haider
Pakhtoons Leading player: Shahid Afridi; Top picks: Fakhar Zaman, Tamim Iqbal; UAE players: Amjad Javed, Saqlain Haider
Punjabi Legends Leading player: Shoaib Malik; Top picks: Hasan Ali, Chris Jordan; UAE players: Ghulam Shabber, Shareef Asadullah
Team Sri Lanka Cricket Will be made up of Colombo players who won island’s domestic limited-overs competition
Quick pearls of wisdom
Focus on gratitude: And do so deeply, he says. “Think of one to three things a day that you’re grateful for. It needs to be specific, too, don’t just say ‘air.’ Really think about it. If you’re grateful for, say, what your parents have done for you, that will motivate you to do more for the world.”
Know how to fight: Shetty married his wife, Radhi, three years ago (he met her in a meditation class before he went off and became a monk). He says they’ve had to learn to respect each other’s “fighting styles” – he’s a talk it-out-immediately person, while she needs space to think. “When you’re having an argument, remember, it’s not you against each other. It’s both of you against the problem. When you win, they lose. If you’re on a team you have to win together.”
Timeline
1947
Ferrari’s road-car company is formed and its first badged car, the 125 S, rolls off the assembly line
1962
250 GTO is unveiled
1969
Fiat becomes a Ferrari shareholder, acquiring 50 per cent of the company
1972
The Fiorano circuit, Ferrari’s racetrack for development and testing, opens
1976
First automatic Ferrari, the 400 Automatic, is made
1987
F40 launched
1988
Enzo Ferrari dies; Fiat expands its stake in the company to 90 per cent
2002
The Enzo model is announced
2010
Ferrari World opens in Abu Dhabi
2011
First four-wheel drive Ferrari, the FF, is unveiled
2013
LaFerrari, the first Ferrari hybrid, arrives
2014
Fiat Chrysler announces the split of Ferrari from the parent company
2015
Ferrari launches on Wall Street
2017
812 Superfast unveiled; Ferrari celebrates its 70th anniversary
Other ways to buy used products in the UAE
UAE insurance firm Al Wathba National Insurance Company (AWNIC) last year launched an e-commerce website with a facility enabling users to buy car wrecks.
Bidders and potential buyers register on the online salvage car auction portal to view vehicles, review condition reports, or arrange physical surveys, and then start bidding for motors they plan to restore or harvest for parts.
Physical salvage car auctions are a common method for insurers around the world to move on heavily damaged vehicles, but AWNIC is one of the few UAE insurers to offer such services online.
For cars and less sizeable items such as bicycles and furniture, Dubizzle is arguably the best-known marketplace for pre-loved.
Founded in 2005, in recent years it has been joined by a plethora of Facebook community pages for shifting used goods, including Abu Dhabi Marketplace, Flea Market UAE and Arabian Ranches Souq Market while sites such as The Luxury Closet and Riot deal largely in second-hand fashion.
At the high-end of the pre-used spectrum, resellers such as Timepiece360.ae, WatchBox Middle East and Watches Market Dubai deal in authenticated second-hand luxury timepieces from brands such as Rolex, Hublot and Tag Heuer, with a warranty.
The Sand Castle
Director: Matty Brown
Stars: Nadine Labaki, Ziad Bakri, Zain Al Rafeea, Riman Al Rafeea
Rating: 2.5/5
COMPANY PROFILE
Name: Almnssa
Started: August 2020
Founder: Areej Selmi
Based: Gaza
Sectors: Internet, e-commerce
Investments: Grants/private funding
Where to Find Me by Alba Arikha
Alma Books
