Fairmont Ajman has opened its beach and pools but says it will implement social distancing measures. Courtesy Fairmont
Fairmont Ajman has opened its beach and pools but says it will implement social distancing measures. Courtesy Fairmont
Fairmont Ajman has opened its beach and pools but says it will implement social distancing measures. Courtesy Fairmont
Fairmont Ajman has opened its beach and pools but says it will implement social distancing measures. Courtesy Fairmont

'We sold out in 12 hours': hotels adapt to new reality as residents snap up staycation offers


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As UAE residents return to hotels and the domestic market slowly picks up amid the pandemic, an interesting predicament has arisen for hotel operators and guests alike.

Is heading off on a staycation a simple exercise in supporting the local tourism industry and, more personally, a mental health boost after weeks confined indoors?

Or is it tone-deaf in an environment where disposable income is dwindling for many, and in which we know it's best to stay home when possible and practice social distancing at all times?

After a busy few days in some hotels in the UAE last weekend, The National spoke to hotel operators and guests about where the social distancing onus lies.

The UAE has recorded an increase in Covid-19 cases over the past week, and while this is partly down to an increase in testing, it's also due to relaxed opinions on the stay home initiative, says Amna Al Dahhak, a spokeswoman for the UAE Government.

“This increase is also a result of recklessness by individuals not adhering to social-distancing rules,” she said during Monday night's coronavirus briefing.

'The hotel is packed'

If you're a user of social media, you've probably seen Five Jumeirah Village's staycation offers being advertised. They're that cheap.

For Dh1,000 you can stay in one of the hotel's superior rooms for a whole week. For Dh4,500, you can bunk up in a sky villa with a private pool.

And its nightly prices have been slashed, too. The hotel has been offering nights in its sky villas for as low as Dh750.

Five Jumeirah Village. Chris Whiteoak / The National
Five Jumeirah Village. Chris Whiteoak / The National

But those deals and the relative privacy of each apartment have been met by suggestions that some people were heading there to socialise with friends.

Dubai resident Kriks Krikorian stayed at Five Jumeirah Village at the weekend recently, after noticing the social media advertising for the staycation deal.

He says the hotel was "packed full" and suggested that "parties were on".

It took almost two hours to check in, and at one point "a restaurant was turned into a check-in area", he says. "I was shocked, the parties were on until 5am, I swear, I felt I was in a world without coronavirus."

However, Five says it has put measures in place to prevent this from happening.

Acknowledging reports of parties on the premises, Aloki Batra, chief executive of Five Hospitality, says: "In light of the current situation, we have limited the number of guests permitted to check in per apartment. For example, our two-bedroom apartments are limited to a maximum of four people and our four-bedrooms, eight people.

​"Guests are also required to sign an agreement on check-in that states they will practice social-distancing measures, ensure only guests who are checked in are present in the room, and abstain from parties or gatherings inside the room."

Batra says the hotel had proven popular throughout the lockdown.

The view from a two-bedroom private apartment at Five Jumeirah Village. Courtesy Five Jumeirah Village
The view from a two-bedroom private apartment at Five Jumeirah Village. Courtesy Five Jumeirah Village

All 269 of its one and two-bedroom apartments with private swimming pool or Jacuzzi have been booked for the past five weeks, largely because of its special offers.

"We recognised early on that a lot of people were stuck in Dubai after the UAE closed its borders so we launched a long-term room offer for both properties."

Batra says the hotel, whose clientele he describes as "millennials from the UK, GCC and Russia", had also welcomed "several influencers stuck in Dubai after the UAE borders were closed".

The hotel was complying with government regulations by conducting body temperature checks on all guests and staff, antibody tests for staff, having an on-call hotel nurse and electric sprayers with disinfectants in public areas.

The hotel's seven-night-stay offer has now been extended until the end of the month, to accommodate demand.

Staycation deals sell out within 12 hours

Fairmont Ajman reopened on April 30, after being shut for a month. It did, however, stress that it would alter its operations: sunbeds will remain two metres apart, and it will only run at 30 per cent capacity – not including overall guests. Ajman Tourism has imposed the capacity limit for restaurants and public spaces, but not overall guest numbers.

Sunbeds are now spaced out at Fairmont Ajman. Courtesy Fairmont Ajman
Sunbeds are now spaced out at Fairmont Ajman. Courtesy Fairmont Ajman

And as the hotel reopened, it did so with a cut-price deal of Dh300 per night. That's less than half the usual price for a Friday or Saturday night; ordinarily, on a weekday it costs Dh350, and about Dh760 at the weekend.

Perhaps unsurprisingly, guests came in their droves.

A Dubai resident, who did not want to be named, visited Fairmont Ajman recently, over a weekend, and was surprised at the lack of social-distancing between groups, and the fact masks were not always being worn.

Our reopening was the talk of town in Dubai, and consequently attracted a large number of staycation guests

Another guest says the hotel was "very busy" and at one point there was a lifeguard in the pool trying to separate groups that were near the bar.

Several comments on TripAdvisor refer to long wait times to check in, guests not wearing masks, a buffet breakfast still being served, large crowds and overall uncleanliness. However, others tout its handling of the new health and safety guidelines as impressive – and buffets are not strictly outlawed in the emirate.

Kosta Kourotsidis, Fairmont Ajman's general manager, says the hotel has addressed negative TripAdvisor comments with each guest.

He says the hotel's reopening had become "the talk of town in Dubai, and consequently attracted a large number of staycation guests".

"Our special staycation deal was indeed sold out in less than 12 hours, which clearly shows the growing staycation demand among UAE residents."

During May, there were also "very few rooms left", and the hotel expected that trend to continue into June.

This was a clear example that domestic tourism had already returned to the UAE, Kourotsidis says.

While the hotel was primarily receiving guests from Dubai, it had also seen an "overwhelming amount of reservation requests" from overseas guests who were "keen to book their stay as soon as inbound passenger flights are back on track".

"We are encouraging the domestic market to vacation and staycation in the UAE this year to support the industry."

Ajman Saray, a Luxury Collection Resort
Ajman Saray, a Luxury Collection Resort

After Dubai resident Bogdan Petrescu's recent weekend stay at the Ajman Saray, he says he feels "safer in a supermarket than in a luxury hotel". He says the resort appeared to have been unable to manage a young clientele who seemed to be there to take advantage of the Northern Emirates's lighter restrictions and "party".

"I will be honest, I did not feel safe at all during my stay. I can rely only on luck in order not to have been contaminated," he says.

A statement from the hotel said it was "operating in line with the directive provided by the local authorities and is following the social-distancing protocols, which includes efforts on the beach and in our restaurants".

'This is how it should be done'

Other resorts agree that domestic tourism is now picking up, and so are adapting to the "new normal" in their operations.

The InterContinental Fujairah Resort has been praised for strictly enforcing its new measures – no valet parking, pre-booked breakfast and dinner times, two guests per lift and having only one pool open, among other things.

The InterContinental Fujairah Resort
The InterContinental Fujairah Resort

The hotel is currently offering three nights for the price of two, or a "limitless" package, which includes an ocean-facing room and complimentary dining from Dh695 per night.

General manager Vijai Singh says there has been "some uptake in demand from domestic guests".

"With Eid holidays approaching, the outlook is encouraging."

The Ritz-Carlton Ras Al Khaimah, Al Wadi Desert, has also drawn praise. The hotel had been offering private villas for as low as Dh1,200 per night.

Dubai resident Alex Edwards, who stayed there recently, says it was a "great experience".

"They explained with a notice why there was no valet parking available, there were clear signs when masks should be worn, apologies for no breakfast buffet as it was all a la carte, there was social-distancing within the restaurant and reservations were required to limit the amount of time. All in all, it was how it should be done."

So then, does the responsibility lie with the hotel operators, or the guests, to ensure everyone keeps safe in this age of the coronavirus? And how can you ensure you're safe if you're desperate for a staycation in lieu of international travel?

Hilton spokesman William Costley believes this is a "shared responsibility".

After the Hilton Ras Al Khaimah Resort & Spa drew criticism on social media for a busy weekend with long queues for food, he says they were "constantly reviewing" how to improve guests' experiences as well as encouraging them to follow government advice. 

Hilton had seen a "strong pick-up" in the past couple of weeks, especially at its RAK and Dubai properties, Costley says. In RAK, people had been seeking out premium villas for privacy.

"This is a shared responsibility and we ask that people act in accordance with local government guidelines and exercise common sense when it comes to managing social distancing," he says.

What are the rules for hotels in the UAE right now? 

Each emirate has different rules, as it currently stands.

Raki Phillips, chief executive of Ras Al Khaimah Tourism Development Authority, says there are several regulations hotels must now adhere to.

These include: placing markers between indoor public areas to communicate two-metre social distancing, separate entrances for guests and staff, masks worn by staff, no valet parking and a 30 per cent cap on dining venues. Licensed venues are allowed to serve alcohol. There is no cap on total hotel occupancy.

The regulations are the same in Ajman, according to the tourism department's 10-page hotel operating guidelines released on April 29. Ajman recommends hotels don't have buffets unless they are "a must". Hotel gyms are open, as well as pools and beaches.

In Dubai, hotel beaches are now open, but pools, spas, gyms and fitness facilities remain closed. Bars remain closed, and buffets are not allowed.

Tewellah by Nawal Zoghbi is out now.

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Where to donate in the UAE

The Emirates Charity Portal

You can donate to several registered charities through a “donation catalogue”. The use of the donation is quite specific, such as buying a fan for a poor family in Niger for Dh130.

The General Authority of Islamic Affairs & Endowments

The site has an e-donation service accepting debit card, credit card or e-Dirham, an electronic payment tool developed by the Ministry of Finance and First Abu Dhabi Bank.

Al Noor Special Needs Centre

You can donate online or order Smiles n’ Stuff products handcrafted by Al Noor students. The centre publishes a wish list of extras needed, starting at Dh500.

Beit Al Khair Society

Beit Al Khair Society has the motto “From – and to – the UAE,” with donations going towards the neediest in the country. Its website has a list of physical donation sites, but people can also contribute money by SMS, bank transfer and through the hotline 800-22554.

Dar Al Ber Society

Dar Al Ber Society, which has charity projects in 39 countries, accept cash payments, money transfers or SMS donations. Its donation hotline is 800-79.

Dubai Cares

Dubai Cares provides several options for individuals and companies to donate, including online, through banks, at retail outlets, via phone and by purchasing Dubai Cares branded merchandise. It is currently running a campaign called Bookings 2030, which allows people to help change the future of six underprivileged children and young people.

Emirates Airline Foundation

Those who travel on Emirates have undoubtedly seen the little donation envelopes in the seat pockets. But the foundation also accepts donations online and in the form of Skywards Miles. Donated miles are used to sponsor travel for doctors, surgeons, engineers and other professionals volunteering on humanitarian missions around the world.

Emirates Red Crescent

On the Emirates Red Crescent website you can choose between 35 different purposes for your donation, such as providing food for fasters, supporting debtors and contributing to a refugee women fund. It also has a list of bank accounts for each donation type.

Gulf for Good

Gulf for Good raises funds for partner charity projects through challenges, like climbing Kilimanjaro and cycling through Thailand. This year’s projects are in partnership with Street Child Nepal, Larchfield Kids, the Foundation for African Empowerment and SOS Children's Villages. Since 2001, the organisation has raised more than $3.5 million (Dh12.8m) in support of over 50 children’s charities.

Noor Dubai Foundation

Sheikh Mohammed bin Rashid Al Maktoum launched the Noor Dubai Foundation a decade ago with the aim of eliminating all forms of preventable blindness globally. You can donate Dh50 to support mobile eye camps by texting the word “Noor” to 4565 (Etisalat) or 4849 (du).

COMPANY%20PROFILE
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Essentials

The flights

Emirates and Etihad fly direct from the UAE to Geneva from Dh2,845 return, including taxes. The flight takes 6 hours. 

The package

Clinique La Prairie offers a variety of programmes. A six-night Master Detox costs from 14,900 Swiss francs (Dh57,655), including all food, accommodation and a set schedule of medical consultations and spa treatments.

EMIRATES'S%20REVISED%20A350%20DEPLOYMENT%20SCHEDULE
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Tamkeen's offering
  • Option 1: 70% in year 1, 50% in year 2, 30% in year 3
  • Option 2: 50% across three years
  • Option 3: 30% across five years 
New UK refugee system

 

  • A new “core protection” for refugees moving from permanent to a more basic, temporary protection
  • Shortened leave to remain - refugees will receive 30 months instead of five years
  • A longer path to settlement with no indefinite settled status until a refugee has spent 20 years in Britain
  • To encourage refugees to integrate the government will encourage them to out of the core protection route wherever possible.
  • Under core protection there will be no automatic right to family reunion
  • Refugees will have a reduced right to public funds
Liverpool's all-time goalscorers

Ian Rush 346
Roger Hunt 285
Mohamed Salah 250
Gordon Hodgson 241
Billy Liddell 228

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Groom and Two Brides

Director: Elie Semaan

Starring: Abdullah Boushehri, Laila Abdallah, Lulwa Almulla

Rating: 3/5

Conflict, drought, famine

Estimates of the number of deaths caused by the famine range from 400,000 to 1 million, according to a document prepared for the UK House of Lords in 2024.
It has been claimed that the policies of the Ethiopian government, which took control after deposing Emperor Haile Selassie in a military-led revolution in 1974, contributed to the scale of the famine.
Dr Miriam Bradley, senior lecturer in humanitarian studies at the University of Manchester, has argued that, by the early 1980s, “several government policies combined to cause, rather than prevent, a famine which lasted from 1983 to 1985. Mengistu’s government imposed Stalinist-model agricultural policies involving forced collectivisation and villagisation [relocation of communities into planned villages].
The West became aware of the catastrophe through a series of BBC News reports by journalist Michael Buerk in October 1984 describing a “biblical famine” and containing graphic images of thousands of people, including children, facing starvation.

Band Aid

Bob Geldof, singer with the Irish rock group The Boomtown Rats, formed Band Aid in response to the horrific images shown in the news broadcasts.
With Midge Ure of the band Ultravox, he wrote the hit charity single Do They Know it’s Christmas in December 1984, featuring a string of high-profile musicians.
Following the single’s success, the idea to stage a rock concert evolved.
Live Aid was a series of simultaneous concerts that took place at Wembley Stadium in London, John F Kennedy Stadium in Philadelphia, the US, and at various other venues across the world.
The combined event was broadcast to an estimated worldwide audience of 1.5 billion.

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