She's known for showcasing the wares of the world's most famous fashion designers, but Naomi Campbell is set to shine a light on the travel opportunities in Kenya in her latest role.
The British supermodel has been tapped as the African nation's newest tourism ambassador, Kenya's Ministry of Tourism and Wildlife announced on Tuesday, January 12.
However, the news divided commenters on social media, with many querying why a personality from the region had not been hired to promote the country.
Campbell, 50, who is of Jamaican descent, will highlight Kenya as an "ideal tourism and travel destination", according to a release from the ministry.
"We welcome the exciting news that Naomi Campbell will advocate tourism and travel internationally for the Magical Kenya brand," Najib Balala, cabinet secretary for tourism, said.
The tourism sector has been hard hit around the globe by the coronavirus pandemic, with international arrivals to Kenya dropping by 72 per cent in the first 10 months of 2020, Balala revealed last month.
Following the news of Campbell's ambassadorship, social media users questioned the model's ties to the region.
"This demonstrates that you do not have confidence in Kenyans to promote their country," one Twitter user wrote. "Why do you have to import a British [person] to promote tourism for Kenya?"
"So not one Kenyan could fit this position? Do y'all even have Kenyan 'tourism' ambassadors?" asked another.
Others called for Mexican-Kenyan Oscar-winning actress Lupita Nyong'o to replace Campbell.
"Lupita represents the Kenyanness in us better. Has current global recognition," one Twitter user replied.
Other commenters, however, cited the model's repeated visits to Kenya as a testament to her love for the nation.
"She is a perfect fit with lots of passion for our country and has demonstrated it before," a Twitter user commented.
"It's just a voluntary role given to celebrities to market Kenya in their countries. No big deal," another commenter added.
Following the debate, Balala confirmed that Campbell would be the country's international tourism ambassador.
"That doesn't take away from our domestic market, it only strengthens it," he tweeted.
Campbell has not yet publicly addressed the role, nor the backlash surrounding it.
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Labour dispute
The insured employee may still file an ILOE claim even if a labour dispute is ongoing post termination, but the insurer may suspend or reject payment, until the courts resolve the dispute, especially if the reason for termination is contested. The outcome of the labour court proceedings can directly affect eligibility.
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Global state-owned investor ranking by size
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UAE |
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Japan |
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Norway |
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Canada |
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WITHIN%20SAND
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Innovator Founder Visa is aimed at those who can demonstrate relevant experience in business and sufficient investment funds to set up and scale up a new business in the UK. It offers permanent residence after three years.
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Italy
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What is graphene?
Graphene is a single layer of carbon atoms arranged like honeycomb.
It was discovered in 2004, when Russian-born Manchester scientists Andrei Geim and Kostya Novoselov were "playing about" with sticky tape and graphite - the material used as "lead" in pencils.
Placing the tape on the graphite and peeling it, they managed to rip off thin flakes of carbon. In the beginning they got flakes consisting of many layers of graphene. But as they repeated the process many times, the flakes got thinner.
By separating the graphite fragments repeatedly, they managed to create flakes that were just one atom thick. Their experiment had led to graphene being isolated for the very first time.
At the time, many believed it was impossible for such thin crystalline materials to be stable. But examined under a microscope, the material remained stable, and when tested was found to have incredible properties.
It is many times times stronger than steel, yet incredibly lightweight and flexible. It is electrically and thermally conductive but also transparent. The world's first 2D material, it is one million times thinner than the diameter of a single human hair.
But the 'sticky tape' method would not work on an industrial scale. Since then, scientists have been working on manufacturing graphene, to make use of its incredible properties.
In 2010, Geim and Novoselov were awarded the Nobel Prize for Physics. Their discovery meant physicists could study a new class of two-dimensional materials with unique properties.
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Result
Tottenhan Hotspur 2 Roma 3
Tottenham: Winks 87', Janssen 90 1'
Roma 3
D Perotti 13' (pen), C Under 70', M Tumminello 90 2"
Rafael Nadal's record at the MWTC
2009 Finalist
2010 Champion
Jan 2011 Champion
Dec 2011 Semi-finalist
Dec 2012 Did not play
Dec 2013 Semi-finalist
2015 Semi-finalist
Jan 2016 Champion
Dec 2016 Champion
2017 Did not play
Illegal%20shipments%20intercepted%20in%20Gulf%20region
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KEY%20DATES%20IN%20AMAZON'S%20HISTORY
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