A Harry Potter-themed retail shop is popping up at Mall of the Emirates on Friday, where fans of the timeless series can get a taste of the Wizarding World, the fantasy media franchise, through activities and merchandise.
The pop-up, brought to the UAE by the entertainment and gaming fan platform Fandom, will run until February 3 next year.
On the shelves of the 140-square-metre store are a range of themed products, including clothes, toys, souvenirs, sweet treats and notebooks.
Visitors can also expect Harry Potter-inspired activities, such as choosing a wand, fitting a Hogwarts robe, eating a chocolate frog, as well as taking a picture with a trolley on a mock-up of the famed Platform 9¾, from the books and films.
As a bonus for hardcore fans, those who visit wearing a Harry Portter costume stand a chance to receive prizes from the shop.
The Harry Potter magic
The pop-up comes ahead of the much-anticipated Wizarding World of Harry Potter theme park at the Warner Bros World Abu Dhabi.
The coming theme park is being developed by Warner Bros Discovery's Global Themed Entertainment and Yas Island developer Miral. No opening date has been announced yet.
Since its release in 1997, the Harry Potter series has continued to grip its fans worldwide, with many spin-off variations in the form of theme parks, retail shops and other experiences.
Hogwarts Legacy, a new video game in which players assume the role of a fifth-year Hogwarts student in an immersive, open-world gameplay, is set to be released on Friday. The game will be available on PlayStation 5, Windows and Xbox X/S.
The Mall of the Emirates pop-up takes inspiration from Harry Potter New York, a flagship Wizarding World store that houses the largest collection of themed merchandise.
The Wizarding World Shop will be open daily at Mall of the Emirates, from 4pm onwards.
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Timeline
2012-2015
The company offers payments/bribes to win key contracts in the Middle East
May 2017
The UK SFO officially opens investigation into Petrofac’s use of agents, corruption, and potential bribery to secure contracts
September 2021
Petrofac pleads guilty to seven counts of failing to prevent bribery under the UK Bribery Act
October 2021
Court fines Petrofac £77 million for bribery. Former executive receives a two-year suspended sentence
December 2024
Petrofac enters into comprehensive restructuring to strengthen the financial position of the group
May 2025
The High Court of England and Wales approves the company’s restructuring plan
July 2025
The Court of Appeal issues a judgment challenging parts of the restructuring plan
August 2025
Petrofac issues a business update to execute the restructuring and confirms it will appeal the Court of Appeal decision
October 2025
Petrofac loses a major TenneT offshore wind contract worth €13 billion. Holding company files for administration in the UK. Petrofac delisted from the London Stock Exchange
November 2025
180 Petrofac employees laid off in the UAE
COMPANY PROFILE
Name: Kumulus Water
Started: 2021
Founders: Iheb Triki and Mohamed Ali Abid
Based: Tunisia
Sector: Water technology
Number of staff: 22
Investment raised: $4 million
UAE currency: the story behind the money in your pockets
