Google has opened its first physical retail space in Manhattan's trendy Chelsea neighbourhood, welcoming customers for the first time on Thursday.
On the corner of 15th Street and Ninth Avenue, the 5,000-square-feet Google Store is located a block away from rival Apple Inc's 14th Street shop and occupies the first floor of the former Port Authority Building, an Art Deco building that's now home to the technology giant's New York headquarters.
Inside, customers can browse through a selection of hardware made by Google, such as Pixel phones, Pixelbooks, Nest products and Fitbit devices.
Devices dotted about the store are working and untethered, so shoppers can test them, while illuminated "discovery boxes" in the windows allow passersby to interact with products using augmented reality technology.
Architect Suchi Reddy of Reddymade was behind the design, which was meant to recreate a retail experience based on a collaboration during Milan's Salone del Mobile in 2019, according to Dezeen.
The idea is to "re-awaken visitors to the childlike wonder found in the technology and digital innovation on display", a Reddymade statement shared by the design publication said.
Furniture is made of blond wood and cork, allowing the products to stand out against a neutral backdrop.
“It’s like walking into a dream,” Ivy Ross, vice president of design, user experience and research for Google Hardware, said during a virtual tour. “I hope customers feel the same way. I want them to be happy and inspired, like I am being in here.”
While the store has been designed more akin to a social space, the company has said it will limit the number of customers who can be inside at any one time, and all, including staff, will have to wear masks because of Covid-19 restrictions.
Other features at the store include a children's room, a space where people can play video games through Google's Stadia streaming services and an Imagination Space, where visitors can discover services that may not be available to the public yet.
A dark area also allows customers to test the Pixel phone's Night Sight feature.
Take a look through the images above to see more of the Google Store.
Moon Music
Artist: Coldplay
Label: Parlophone/Atlantic
Number of tracks: 10
Rating: 3/5
Volvo ES90 Specs
Engine: Electric single motor (96kW), twin motor (106kW) and twin motor performance (106kW)
Power: 333hp, 449hp, 680hp
Torque: 480Nm, 670Nm, 870Nm
On sale: Later in 2025 or early 2026, depending on region
Price: Exact regional pricing TBA
Why are asylum seekers being housed in hotels?
The number of asylum applications in the UK has reached a new record high, driven by those illegally entering the country in small boats crossing the English Channel.
A total of 111,084 people applied for asylum in the UK in the year to June 2025, the highest number for any 12-month period since current records began in 2001.
Asylum seekers and their families can be housed in temporary accommodation while their claim is assessed.
The Home Office provides the accommodation, meaning asylum seekers cannot choose where they live.
When there is not enough housing, the Home Office can move people to hotels or large sites like former military bases.
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UAE currency: the story behind the money in your pockets
The specs
AT4 Ultimate, as tested
Engine: 6.2-litre V8
Power: 420hp
Torque: 623Nm
Transmission: 10-speed automatic
Price: From Dh330,800 (Elevation: Dh236,400; AT4: Dh286,800; Denali: Dh345,800)
On sale: Now
The specs
- Engine: 3.9-litre twin-turbo V8
- Power: 640hp
- Torque: 760nm
- On sale: 2026
- Price: Not announced yet
Overview
Cricket World Cup League Two: Nepal, Oman, United States tri-series, Tribhuvan University, Kathmandu
Fixtures
Wednesday February 5, Oman v Nepal
Thursday, February 6, Oman v United States
Saturday, February 8, United States v Nepal
Sunday, February 9, Oman v Nepal
Tuesday, February 11, Oman v United States
Wednesday, February 12, United States v Nepal
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Tips to stay safe during hot weather
- Stay hydrated: Drink plenty of fluids, especially water. Avoid alcohol and caffeine, which can increase dehydration.
- Seek cool environments: Use air conditioning, fans, or visit community spaces with climate control.
- Limit outdoor activities: Avoid strenuous activity during peak heat. If outside, seek shade and wear a wide-brimmed hat.
- Dress appropriately: Wear lightweight, loose and light-coloured clothing to facilitate heat loss.
- Check on vulnerable people: Regularly check in on elderly neighbours, young children and those with health conditions.
- Home adaptations: Use blinds or curtains to block sunlight, avoid using ovens or stoves, and ventilate living spaces during cooler hours.
- Recognise heat illness: Learn the signs of heat exhaustion and heat stroke (dizziness, confusion, rapid pulse, nausea), and seek medical attention if symptoms occur.
Killing of Qassem Suleimani
More coverage from the Future Forum
UK's plans to cut net migration
Under the UK government’s proposals, migrants will have to spend 10 years in the UK before being able to apply for citizenship.
Skilled worker visas will require a university degree, and there will be tighter restrictions on recruitment for jobs with skills shortages.
But what are described as "high-contributing" individuals such as doctors and nurses could be fast-tracked through the system.
Language requirements will be increased for all immigration routes to ensure a higher level of English.
Rules will also be laid out for adult dependants, meaning they will have to demonstrate a basic understanding of the language.
The plans also call for stricter tests for colleges and universities offering places to foreign students and a reduction in the time graduates can remain in the UK after their studies from two years to 18 months.