Gucci sends 68 sets of twins down a double runway to steal the show at Milan Fashion Week


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Visionary designer Alessandro Michele is well versed in presenting astonishing shows for Gucci, having previously toyed with baby dragons, waxwork heads and flame-licked Gothic crypts. However, his latest show at Milan Fashion Week surpassed even his own high standards.

The fashion mogul sent 68 sets of twins, reportedly sourced from a twins convention in America, down the runway in two identical shows, staged side by side and divided by a wall.

Twins on the Gucci runway for spring/summer 2023. EPA
Twins on the Gucci runway for spring/summer 2023. EPA

Oblivious to the matching show happening next door, the ruse was only revealed to the audience when the wall was lifted, and the identically dressed twins joined up on the running.

Visually dazzling, it was created around ideas of otherness and identity.

The show opened with a look of a long jacket, worn with trousers cropped off at the mid thigh and held up by suspenders, followed by a red coat dress paired with leopard print boots.

There were handbags made to look like Mogwais — the mythical characters from the 1984 film Gremlins, and most models wore glasses furnished with chains that hung almost to the shoulder.

Gucci's twin spring/summer 2023 show. Photo: Gucci
Gucci's twin spring/summer 2023 show. Photo: Gucci

Michelle threw in sequins, as boxy silver jackets paired with checked trousers, and a deep red suit; and all black leather — as oversized biker jackets worn over cutaway dresses. There was severe tailoring, in a nod to Tom Ford's time at the house, and a classic 1970s twin-set in white that reminded us all why Gucci became famous in the first place.

But most of all, this show was about patterning, as blousy florals on chiffon dresses, or workman-like spanners and wrenches, in blue, brown, green, red and orange and cut into jackets, coat and skirts.

There was 1980s era sportswear with square metallic leather shoulders, chinoiserie as embroidered skirts, mini dresses and as a a wonderful floor-length cape in pink and powder blue. Elsewhere, there was added glamour via slinky lame dresses, and short and long versions of draped nude chiffon, while plenty of looks were heaped with glossy ruffles and tiers.

An explosion of colours, ideas and energy, it was a tour de force. And, the choice to deliver it via twins was visually dazzling. In what must be one of Michele's finest moments, it also goes some way to explain his long obsession of twinning with actor Jared Leto on the red carpet. Perhaps there really is safety in numbers.

Scroll the gallery below to see the celebrities left seeing double at Gucci's twinned show in Milan

Key facilities
  • Olympic-size swimming pool with a split bulkhead for multi-use configurations, including water polo and 50m/25m training lanes
  • Premier League-standard football pitch
  • 400m Olympic running track
  • NBA-spec basketball court with auditorium
  • 600-seat auditorium
  • Spaces for historical and cultural exploration
  • An elevated football field that doubles as a helipad
  • Specialist robotics and science laboratories
  • AR and VR-enabled learning centres
  • Disruption Lab and Research Centre for developing entrepreneurial skills
MATCH INFO

Manchester United 1 (Rashford 36')

Liverpool 1 (Lallana 84')

Man of the match: Marcus Rashford (Manchester United)

MATCH INFO

Iceland 0 England 1 (Sterling pen 90 1)

Man of the match Kari Arnason (Iceland)

Pharaoh's curse

British aristocrat Lord Carnarvon, who funded the expedition to find the Tutankhamun tomb, died in a Cairo hotel four months after the crypt was opened.
He had been in poor health for many years after a car crash, and a mosquito bite made worse by a shaving cut led to blood poisoning and pneumonia.
Reports at the time said Lord Carnarvon suffered from “pain as the inflammation affected the nasal passages and eyes”.
Decades later, scientists contended he had died of aspergillosis after inhaling spores of the fungus aspergillus in the tomb, which can lie dormant for months. The fact several others who entered were also found dead withiin a short time led to the myth of the curse.

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