Tuna tataki from Zuma, Dubai, where brunch consists of four buffets and a main course from an à la carte menu. Courtesy Zuma
Tuna tataki from Zuma, Dubai, where brunch consists of four buffets and a main course from an à la carte menu. Courtesy Zuma

A new trend in UAE brunches: the half-half



The UAE has its very own Wikipedia entry under brunch, alongside only one other country, Canada. No other destination features. Not a surprise, really, given a weekend brunch is an institution here – and a bucket-list experience: the free-flowing dining and drinking variety, from all-you-can-eat, indulgent buffet feasts spread across hotels to more refined à la carte dishes in independent restaurants. But we’re seeing a trend that combines both: part buffet, part à la carte served at the table, all in one meal over a weekend lunch and, in the odd case, evenings too.

In Dubai, this concept is prolific with, at last count, eight restaurants going down the half-half route. The forerunner is Zuma, which launched the concept in late 2009 and has since fine-tuned the offering to serve sushi, sashimi, street food and desserts on individual buffets, while diners can choose one main course from a reduced à la carte menu of signature dishes.

“The challenge of having Japanese dishes served for a western-style brunch really inspired me,” says Zuma’s chef Reif Othman. “A regular hotel brunch is very different from a stand-alone restaurant brunch like ours. As we serve everything fresh, I had to be more creative when it came to matching quality with timings on the buffet line.”

Made to order

Meanwhile, the Indian-French import La Porte des Indes (at The Address Dubai Mall), which opened earlier this year, has just introduced its brunch on both Fridays and Satur­days, taking it one step further.

The meal starts at a table with chaat, the Indian savoury street snacks. Guests pick their favourite chaat, which is made to order and served at their table. Moving on, appetisers and main courses are selected from an à la carte menu and, finally, only the desserts are on a buffet. To make the experience more interactive, guests are encou­raged to visit the kitchen and quiz the chefs.

“The inspiration comes from the cuisine itself – we are a fine-dining outlet serving Indian food with a difference and to fit the ideology, we decided to offer this concept,” says Vishal Rane, the head chef. “We bring the buffet to the table, where the food is served in smaller portions and diners can always order more of their favourites.”

Want versus waste

Unlike buffets, including an element of à la carte or set dishes does help limit food wastage, but clearly not as much as a full order-off-the-menu experience. Is that a key objective?

Othman agrees. “All dishes are served completely fresh, which is challenging. However, over the years I have studied the demand patterns of diners, which has made it much easier to control portions and therefore waste.”

On the other hand, at La Porte des Indes the rationale is to offer diners more choice and by giving them an à la carte option they can choose what they like, as many times as they like.

Quality and quantity

At 3in1 in the slick boutique Vida Downtown Dubai hotel, the Friday brunch is a quirky urban take on a picnic, complete with hamper and blanket – it’s moving indoors with the weather heating up. Starters and desserts are on the buffet, while a choice of seafood platters and barbecued meats for main courses are served at the table.

“When items are prepared to order, they tend to be of better quality, which is our top priority, especially with competition growing over the last few months,” says Spencer Lee Black, Vida Downtown Dubai’s executive chef.

Similarly, quality and an un­limited choice of smaller main courses are also on the agenda for Friday brunch at the long-standing French favourite Le Classique at Emirates Golf Club and Legends steakhouse at Dubai Creek Golf & Yacht Club.

The Latin-American restaurant La Parrilla at Jumeirah Beach Hotel and The Cavendish at Bonnington JLT also offer starter and dessert buffets, with the main course as à la carte on Fridays. So does the Italian trattoria Positano at J W Marriott Marquis, where over an Amalfi-inspired feast, diners choose their meat, fish and pasta from a counter before the dishes are served at the table – but swapping the weekend for Sunday evenings.

Meanwhile in the capital, at Monte-Carlo Beach Club on Saadiyat Island, a French-Mediterra­nean-themed brunch is served every Friday at Le Deck. The buffet boasts a starter spread of seafood, cured meats and terrines, while four main courses that change every week are served at the table to share. And if you still have room to indulge, it’s back to the buffet for desserts.

The smuggler

Eldarir had arrived at JFK in January 2020 with three suitcases, containing goods he valued at $300, when he was directed to a search area.
Officers found 41 gold artefacts among the bags, including amulets from a funerary set which prepared the deceased for the afterlife.
Also found was a cartouche of a Ptolemaic king on a relief that was originally part of a royal building or temple. 
The largest single group of items found in Eldarir’s cases were 400 shabtis, or figurines.

Khouli conviction

Khouli smuggled items into the US by making false declarations to customs about the country of origin and value of the items.
According to Immigration and Customs Enforcement, he provided “false provenances which stated that [two] Egyptian antiquities were part of a collection assembled by Khouli's father in Israel in the 1960s” when in fact “Khouli acquired the Egyptian antiquities from other dealers”.
He was sentenced to one year of probation, six months of home confinement and 200 hours of community service in 2012 after admitting buying and smuggling Egyptian antiquities, including coffins, funerary boats and limestone figures.

For sale

A number of other items said to come from the collection of Ezeldeen Taha Eldarir are currently or recently for sale.
Their provenance is described in near identical terms as the British Museum shabti: bought from Salahaddin Sirmali, "authenticated and appraised" by Hossen Rashed, then imported to the US in 1948.

- An Egyptian Mummy mask dating from 700BC-30BC, is on offer for £11,807 ($15,275) online by a seller in Mexico

- A coffin lid dating back to 664BC-332BC was offered for sale by a Colorado-based art dealer, with a starting price of $65,000

- A shabti that was on sale through a Chicago-based coin dealer, dating from 1567BC-1085BC, is up for $1,950

RACE CARD

6.30pm Maiden Dh165,000 (Dirt) 1,200

7.05pm Handicap Dh165,000 (D) 1,600m

7.40pm Maiden Dh165,000 (D) 1,600m

8.15pm Handicap Dh190,000 (D) 1,600m

8.50pm Handicap Dh175,000 (D) 1,400m

9.25pm Handicap Dh175,000 (D) 2,000m

 

The National selections:

6.30pm Underwriter

7.05pm Rayig

7.40pm Torno Subito

8.15pm Talento Puma

8.50pm Etisalat

9.25pm Gundogdu

The specs: 2018 Nissan Altima


Price, base / as tested: Dh78,000 / Dh97,650

Engine: 2.5-litre in-line four-cylinder

Power: 182hp @ 6,000rpm

Torque: 244Nm @ 4,000rpm

Transmission: Continuously variable tranmission

Fuel consumption, combined: 7.6L / 100km

Company%20profile%20
%3Cp%3E%3Cstrong%3EName%3A%20%3C%2Fstrong%3EYodawy%3Cbr%3E%3Cstrong%3EBased%3A%3C%2Fstrong%3E%20Egypt%3Cbr%3E%3Cstrong%3EFounders%3A%20%3C%2Fstrong%3EKarim%20Khashaba%2C%20Sherief%20El-Feky%20and%20Yasser%20AbdelGawad%3Cstrong%3E%3Cbr%3ESector%3A%20%3C%2Fstrong%3EHealthTech%3Cbr%3E%3Cstrong%3ETotal%20funding%3A%20%3C%2Fstrong%3E%2424.5%20million%3Cbr%3E%3Cstrong%3EInvestors%3A%20%3C%2Fstrong%3EAlgebra%20Ventures%2C%20Global%20Ventures%2C%20MEVP%20and%20Delivery%20Hero%20Ventures%2C%20among%20others%3Cstrong%3E%3Cbr%3ENumber%20of%20employees%3A%3C%2Fstrong%3E%20500%3Cbr%3E%3C%2Fp%3E%0A
Key facilities
  • Olympic-size swimming pool with a split bulkhead for multi-use configurations, including water polo and 50m/25m training lanes
  • Premier League-standard football pitch
  • 400m Olympic running track
  • NBA-spec basketball court with auditorium
  • 600-seat auditorium
  • Spaces for historical and cultural exploration
  • An elevated football field that doubles as a helipad
  • Specialist robotics and science laboratories
  • AR and VR-enabled learning centres
  • Disruption Lab and Research Centre for developing entrepreneurial skills
Real estate tokenisation project

Dubai launched the pilot phase of its real estate tokenisation project last month.

The initiative focuses on converting real estate assets into digital tokens recorded on blockchain technology and helps in streamlining the process of buying, selling and investing, the Dubai Land Department said.

Dubai’s real estate tokenisation market is projected to reach Dh60 billion ($16.33 billion) by 2033, representing 7 per cent of the emirate’s total property transactions, according to the DLD.

While you're here
Fixture and table

UAE finals day: Friday, April 13 at Rugby Park, Dubai Sports City

  • 3pm, UAE Conference: Dubai Tigers v Sharjah Wanderers
  • 6.30pm, UAE Premiership: Dubai Exiles v Abu Dhabi Harlequins

 

UAE Premiership – final standings

  1. Dubai Exiles
  2. Abu Dhabi Harlequins
  3. Jebel Ali Dragons
  4. Dubai Hurricanes
  5. Dubai Sports City Eagles
  6. Abu Dhabi Saracens
Try out the test yourself

Q1 Suppose you had $100 in a savings account and the interest rate was 2 per cent per year. After five years, how much do you think you would have in the account if you left the money to grow?
a) More than $102
b) Exactly $102
c) Less than $102
d) Do not know
e) Refuse to answer

Q2 Imagine that the interest rate on your savings account was 1 per cent per year and inflation was 2 per cent per year. After one year, how much would you be able to buy with the money in this account?
a) More than today
b) Exactly the same as today
c) Less than today
d) Do not know
e) Refuse to answer

Q4 Do you think that the following statement is true or false? “Buying a single company stock usually provides a safer return than a stock mutual fund.”
a) True
b) False
d) Do not know
e) Refuse to answer

The “Big Three” financial literacy questions were created by Professors Annamaria Lusardi of the George Washington School of Business and Olivia Mitchell, of the Wharton School of the University of Pennsylvania. 

Answers: Q1 More than $102 (compound interest). Q2 Less than today (inflation). Q3 False (diversification).

UAE currency: the story behind the money in your pockets
The biog

Name: Dhabia Khalifa AlQubaisi

Age: 23

How she spends spare time: Playing with cats at the clinic and feeding them

Inspiration: My father. He’s a hard working man who has been through a lot to provide us with everything we need

Favourite book: Attitude, emotions and the psychology of cats by Dr Nicholes Dodman

Favourit film: 101 Dalmatians - it remind me of my childhood and began my love of dogs 

Word of advice: By being patient, good things will come and by staying positive you’ll have the will to continue to love what you're doing

Test

Director: S Sashikanth

Cast: Nayanthara, Siddharth, Meera Jasmine, R Madhavan

Star rating: 2/5

COMPANY PROFILE
Name: Kumulus Water
 
Started: 2021
 
Founders: Iheb Triki and Mohamed Ali Abid
 
Based: Tunisia 
 
Sector: Water technology 
 
Number of staff: 22 
 
Investment raised: $4 million 
Formula Middle East Calendar (Formula Regional and Formula 4)
Round 1: January 17-19, Yas Marina Circuit – Abu Dhabi
 
Round 2: January 22-23, Yas Marina Circuit – Abu Dhabi
 
Round 3: February 7-9, Dubai Autodrome – Dubai
 
Round 4: February 14-16, Yas Marina Circuit – Abu Dhabi
 
Round 5: February 25-27, Jeddah Corniche Circuit – Saudi Arabia

'The Predator'
Dir: Shane Black
Starring: Olivia Munn, Boyd Holbrook, Keegan-Michael Key
Two and a half stars

'Laal Kaptaan'

Director: Navdeep Singh

Stars: Saif Ali Khan, Manav Vij, Deepak Dobriyal, Zoya Hussain

Rating: 2/5

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

The specs: 2019 GMC Yukon Denali

Price, base: Dh306,500
Engine: 6.2-litre V8
Transmission: 10-speed automatic
Power: 420hp @ 5,600rpm
Torque: 621Nm @ 4,100rpm​​​​​​​
​​​​​​​Fuel economy, combined: 12.9L / 100km