Bollywood actor Saif Ali Khan has unveiled the first physical store for his clothing brand, House of Pataudi.
The label, previously only available online, now has its own flagship at Phoenix Marketcity in Bangalore, India. Covering four floors and home to almost 300 shops, it is the largest mall in Bangalore.
The new House of Pataudi boutique covers 140 square metres and offers the brand’s everyday line, Rozana, as well as the Jashn festive collection and opulent Riwayat wedding range.
House of Pataudi offers ethnic-inspired clothing that highlights traditional Indian crafts such as kantha embroidery, kashidakari needlework, mirror work and gota patti, another form of embroidery that originated in Rajasthan. The label also harnesses authentic Indian fabrics, such as kota, a unique blend of cotton and silk, and baranasi brocades.
The designs are a celebration of Khan’s Pataudi heritage. The actor is the 10th Nawab of the Pataudi royal family, which can trace its origins back to the 16th century. Though Khan, who is married to actress Kareena Kapoor, dabbled in cricket in his youth, he followed in his mother’s footsteps into Bollywood, where he has had mixed luck over three decades starring in various movie genres.
He launched his clothing label in 2018 as a way to pay tribute to India’s cultural heritage. The brand’s aesthetic draws inspiration from the Royal Pataudi Palace, as well as heritage architecture across the rest of the country.
“This is an important milestone in House of Pataudi’s journey so far as we begin a new chapter with our store launch,” Khan said. “I am extremely delighted to witness the brand’s growth thus far and proud of its achievements.
“Our patrons are in for a treat with some exquisite designs this upcoming season. I urge everyone with a penchant for ethnic wear to visit us at Phoenix Market City in Bengaluru and subsequently in some of the other cities where we are coming up next.”
While Khan was not there in person to inaugurate the new store, he did make a virtual appearance, greeting guests from a phone screen.
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Tearful appearance
Chancellor Rachel Reeves set markets on edge as she appeared visibly distraught in parliament on Wednesday.
Legislative setbacks for the government have blown a new hole in the budgetary calculations at a time when the deficit is stubbornly large and the economy is struggling to grow.
She appeared with Keir Starmer on Thursday and the pair embraced, but he had failed to give her his backing as she cried a day earlier.
A spokesman said her upset demeanour was due to a personal matter.
Fixtures (6pm UAE unless stated)
Saturday Bournemouth v Leicester City, Chelsea v Manchester City (8.30pm), Huddersfield v Tottenham Hotspur (3.30pm), Manchester United v Crystal Palace, Stoke City v Southampton, West Bromwich Albion v Watford, West Ham United v Swansea City
Sunday Arsenal v Brighton (3pm), Everton v Burnley (5.15pm), Newcastle United v Liverpool (6.30pm)
Retail gloom
Online grocer Ocado revealed retail sales fell 5.7 per cen in its first quarter as customers switched back to pre-pandemic shopping patterns.
It was a tough comparison from a year earlier, when the UK was in lockdown, but on a two-year basis its retail division, a joint venture with Marks&Spencer, rose 31.7 per cent over the quarter.
The group added that a 15 per cent drop in customer basket size offset an 11.6. per cent rise in the number of customer transactions.
