With Pete Davidson, 28, slouching ever closer to total global celebrity domination — A-list girlfriend? Check. SNL favourite? Check. Burgeoning film career? Check. Beef with Kanye West? Check — it’s fitting that the comedian’s personal style should be exerting significant influence, too.
Dubbed “delicore”, his predilection for T-shirts, hoodies and baseball caps emblazoned with the logos of famous delicatessens and grocery stores has been picked up by celebrities such as Bella Hadid, Jake Gyllenhaal and Travis Scott.
An overwhelmingly New York trend, some of the Big Apple’s most famous delis have moved into merchandising, selling clothes emblazoned with their logos and wares, culminating in a collaboration between fashion brand Coach and NYC institution Zabar’s, a deli founded in 1934.
The Zabar’s collection by Coach, part of the fashion house’s Spring 2022 NYC Institutions line, featured a $495 knitted sweater and $550 leather tote bag, both adorned with an image of the bagels the deli is famous for.
A 'blue collar' fashion trend
Gyllenhaal has also jumped on the trend, albeit with a charitable slant, donning a hoodie with the word “lox” — a brined salmon that serves as a popular sandwich filling Stateside — across the front.
The Ambulance star wrote on Instagram: “Nothing like a big bag of bagels and lox! I designed a hoodie with my friends at [New York deli] Russ & Daughters, the proceeds from the sale of every hoodie will go to the Actors Fund’s efforts to support NYC theare workers impacted by the pandemic.”
As Davidson spends more time on the West Coast, he’s been showing love to California delis, too.
The SNL star, who calls the trend “blue collar”, has been spotted wearing an “Uncle Paulie’s” baseball cap from the famed Italian-America deli on Beverly Boulevard in Los Angeles, which sells its own merchandise, including hoodies and T-shirts.
“It’s like band T-shirts — anybody rocks a Metallica band T-shirt, why not rock your favourite deli?” deli co-founder Paul James told the New York Post.
Deli's diversifying
Another New York deli that recognises the savvy business of moving into merchandise is Katz’s Delicatessen. It was founded in 1888 and sells a range of T-shirts, caps, hoodies and other branded items such as aprons, baby onesies and tote bags.
Gertie’s, a relative newcomer in trendy Brooklyn, has dipped its toe in the water with $40 corduroy baseball caps, while 24-hour vegetarian food outlet Punjab Deli, loved by in-the-know Manhattanites, launched its own line of jumpers as a separate revenue stream when the pandemic hit. These proved popular with famous names including Hadid.
With US food delivery website Goldbelly reporting a 30 per cent increase in sales of restaurant-related merchandise, how long will it be before you can order up a Talabat T-shirt with your tacos?
The biog
Name: Capt Shadia Khasif
Position: Head of the Criminal Registration Department at Hatta police
Family: Five sons and three daughters
The first female investigator in Hatta.
Role Model: Father
She believes that there is a solution to every problem
UAE currency: the story behind the money in your pockets
GIANT REVIEW
Starring: Amir El-Masry, Pierce Brosnan
Director: Athale
Rating: 4/5
Stree
Producer: Maddock Films, Jio Movies
Director: Amar Kaushik
Cast: Rajkummar Rao, Shraddha Kapoor, Pankaj Tripathi, Aparshakti Khurana, Abhishek Banerjee
Rating: 3.5
Petrarch: Everywhere a Wanderer
Christopher Celenza,
Reaktion Books
Young women have more “financial grit”, but fall behind on investing
In an October survey of young adults aged 16 to 25, Charles Schwab found young women are more driven to reach financial independence than young men (67 per cent versus. 58 per cent). They are more likely to take on extra work to make ends meet and see more value than men in creating a plan to achieve their financial goals. Yet, despite all these good ‘first’ measures, they are investing and saving less than young men – falling early into the financial gender gap.
While the women surveyed report spending 36 per cent less than men, they have far less savings than men ($1,267 versus $2,000) – a nearly 60 per cent difference.
In addition, twice as many young men as women say they would invest spare cash, and almost twice as many young men as women report having investment accounts (though most young adults do not invest at all).
“Despite their good intentions, young women start to fall behind their male counterparts in savings and investing early on in life,” said Carrie Schwab-Pomerantz, senior vice president, Charles Schwab. “They start off showing a strong financial planning mindset, but there is still room for further education when it comes to managing their day-to-day finances.”
Ms Schwab-Pomerantz says parents should be conveying the same messages to boys and girls about money, but should tailor those conversations based on the individual and gender.
"Our study shows that while boys are spending more than girls, they also are saving more. Have open and honest conversations with your daughters about the wage and savings gap," she said. "Teach kids about the importance of investing – especially girls, who as we see in this study, aren’t investing as much. Part of being financially prepared is learning to make the most of your money, and that means investing early and consistently."
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Company profile
Name: Tharb
Started: December 2016
Founder: Eisa Alsubousi
Based: Abu Dhabi
Sector: Luxury leather goods
Initial investment: Dh150,000 from personal savings
