Brandon Truaxe, founder of the Deciem skincare company, has died age 40. Brandon Truaxe / Instagram
Brandon Truaxe, founder of the Deciem skincare company, has died age 40. Brandon Truaxe / Instagram
Brandon Truaxe, founder of Deciem and The Ordinary, dies age 40
He was a pioneer for affordable beauty and has been labelled a 'genius' by the company in an emotional tribute
