Honda carried out a launch and landing of an experimental rocket on Tuesday. Photo: Honda
Honda carried out a launch and landing of an experimental rocket on Tuesday. Photo: Honda
Honda carried out a launch and landing of an experimental rocket on Tuesday. Photo: Honda
Honda carried out a launch and landing of an experimental rocket on Tuesday. Photo: Honda

Honda revs up space race after reusable rockets test success


Sarwat Nasir
  • English
  • Arabic

Japanese car manufacturer Honda is hoping to join an elite club of companies that launch reusable rockets after carrying out a successful test.

During a one-minute flight on Tuesday, an experimental rocket reached an altitude of 271.4 metres before descending within 37cm of the target point.

The successful test places Honda in a small but increasing group of companies, such as SpaceX, Blue Origin, Rocket Lab, China’s iSpace and Europe’s PLD Space, that regularly launch or are actively developing reusable rockets.

Honda said its programme was still in the research phase and that no decisions have been made for commercial operations, but the short-term goal was to carry out suborbital flights by 2029.

Sahith Madara, founder of advisory firm Bumi & Space, said the company could tap into the growing market for small satellite launches, including suborbital and low-Earth orbit missions for observation satellites and technology testing.

“It’s about getting small satellites up quickly, reliably and affordably,” he said. “And if Honda brings the same reliability to rockets as they do to their cars, we might be looking at the first launch provider where everything runs exactly on schedule.”

From cars to rockets

Honda’s entry into space flight may seem unexpected but it builds on decades of engineering expertise.

“What makes this interesting is that Honda isn’t starting from scratch,” said Mr Madara. “They already know how to build robots, engines and autonomous systems at scale, which space start-ups often struggle with.

“So, while others are still proving they can launch, Honda is already thinking about how to land, recover and repeat. That kind of thinking matters as Japan ramps up its space ambitions, aiming to double the size of its space sector in the next decade.”

The test took place in Taiki Town, a growing hub for aerospace research in Hokkaido where the Japanese space agency Jaxa and companies test latest technology.

Japan has been encouraging industry leaders like Honda and Toyota to play a larger role in its space programme. Toyota, for example, is working with Jaxa to build a crewed lunar rover.

“We are pleased that Honda has made another step forward in our research on reusable rockets with this successful completion of a launch and landing test,” said Toshihiro Mibe, global chief executive of Honda.

Reusable rockets

SpaceX pioneered reusable rockets with its Falcon 9 system, transforming the space industry by lowering launch costs and increasing the frequency of missions.

A SpaceX Falcon 9 reusable rocket carrying a payload of Starlink v2-mini satellites lifts off from a spaceport in Florida. Reuters
A SpaceX Falcon 9 reusable rocket carrying a payload of Starlink v2-mini satellites lifts off from a spaceport in Florida. Reuters

Blue Origin, founded by billionaire Jeff Bezos, has successfully flown and landed its New Shepard rocket several times on crewed suborbital missions.

It is also looking to start commercial operations of its much larger orbital vehicle, New Glenn.

In China, iSpace became the country’s first company to reach orbit and is now developing rockets with vertical landing capabilities, as Beijing encourages its private sector to compete globally in the growing launch market.

Innotech Profile

Date started: 2013

Founder/CEO: Othman Al Mandhari

Based: Muscat, Oman

Sector: Additive manufacturing, 3D printing technologies

Size: 15 full-time employees

Stage: Seed stage and seeking Series A round of financing 

Investors: Oman Technology Fund from 2017 to 2019, exited through an agreement with a new investor to secure new funding that it under negotiation right now. 

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Name: HyperSpace
 
Started: 2020
 
Founders: Alexander Heller, Rama Allen and Desi Gonzalez
 
Based: Dubai, UAE
 
Sector: Entertainment 
 
Number of staff: 210 
 
Investment raised: $75 million from investors including Galaxy Interactive, Riyadh Season, Sega Ventures and Apis Venture Partners

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Stars: Kangana Ranaut, Soham Shah, Esha Tiwari Pandey

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Key findings of Jenkins report
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Buyers should try to pay as much in cash as possible for a property, limiting the mortgage value to as little as they can afford. This means they not only pay less in interest but their monthly costs are also reduced. Ideally, the monthly mortgage payment should not exceed 20 per cent of the purchaser’s total household income, says Carol Glynn, founder of Conscious Finance Coaching.

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Trans fat is typically found in fried and baked goods, but you may be consuming more than you think.

Powdered coffee creamer, microwave popcorn and virtually anything processed with a crust is likely to contain it, as this guide from Mayo Clinic outlines: 

Baked goods - Most cakes, cookies, pie crusts and crackers contain shortening, which is usually made from partially hydrogenated vegetable oil. Ready-made frosting is another source of trans fat.

Snacks - Potato, corn and tortilla chips often contain trans fat. And while popcorn can be a healthy snack, many types of packaged or microwave popcorn use trans fat to help cook or flavour the popcorn.

Fried food - Foods that require deep frying — french fries, doughnuts and fried chicken — can contain trans fat from the oil used in the cooking process.

Refrigerator dough - Products such as canned biscuits and cinnamon rolls often contain trans fat, as do frozen pizza crusts.

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Updated: June 18, 2025, 2:59 PM`