Apple's iPhone is the most popular product among the UAE's youth for a second year in a row, according to a YouGov survey.
IPhone was the most talked about product by consumers aged between 18 and 34 in a top 10 list that is dominated by digital brands.
“In this age of fast-moving technology, the smartphone brand [iPhone] is the most positively-talked about brand among young adults in the UAE,” said Scott Booth, head of data products and services at YouGov in the Middle East and North Africa.
Researchers from YouGov interviewed 18 to 34 year-olds from around the country for about a year leading up to August this year. Interviewees were asked about brands they have reviewed positively in-person or online.
YouGov did not disclose the number of respondents who participated in the survey.
Dubai's Emirates Airline jumped two places to come second in the rankings, while Apple (as a stand-alone brand) came in at third place this year.
Apple's main competitor Samsung – the world's largest manufacturer of smartphones – slipped by one place to sixth spot this year, while social media company Facebook fell two ranks to fourth.
Fast food industry giant KFC has had the greatest positive movement in the top 10 list, reaching fifth place, up from eighth last year.
Meanwhile, messaging service WhatsApp had the toughest year of top 10 brands, falling four places to tenth.
YouGov also released the list of most talked-about brands in Saudi Arabia and Egypt, where Al Rajhi Bank and Facebook topped polls, respectively.
Food and beverage company Almarai witnessed the biggest movement in the Saudi Arabia’s top 10 list, jumping five places this year from tenth in 2018. In Egypt, three brands made a fresh entry into the list of top 10 – Dream Park, Huawei and Souq.com.
A second ranking that measured the greatest uplift in positive word of mouth, was also revealed.
“In the UAE, global streaming giant Netflix has recorded the greatest improvement in its brand perception since last year. Whereas in Saudi Arabia and Egypt, Huawei and YouTube recorded the highest improvement, respectively,” said the survey.
Despite the positive local brand perception for the iPhone, sales have been slowing. In its third quarter results to the end of June, Apple reported an 11.8 per cent year-on-year decline of iPhone sales to $25.9 billion (Dh95bn).
Ferrari 12Cilindri specs
Engine: naturally aspirated 6.5-liter V12
Power: 819hp
Torque: 678Nm at 7,250rpm
Price: From Dh1,700,000
Available: Now
UAE currency: the story behind the money in your pockets
UAE currency: the story behind the money in your pockets
What are the GCSE grade equivalents?
- Grade 9 = above an A*
- Grade 8 = between grades A* and A
- Grade 7 = grade A
- Grade 6 = just above a grade B
- Grade 5 = between grades B and C
- Grade 4 = grade C
- Grade 3 = between grades D and E
- Grade 2 = between grades E and F
- Grade 1 = between grades F and G
Manikarnika: The Queen of Jhansi
Director: Kangana Ranaut, Krish Jagarlamudi
Producer: Zee Studios, Kamal Jain
Cast: Kangana Ranaut, Ankita Lokhande, Danny Denzongpa, Atul Kulkarni
Rating: 2.5/5
500 People from Gaza enter France
115 Special programme for artists
25 Evacuation of injured and sick
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The specs
Engine: 1.5-litre turbo
Power: 181hp
Torque: 230Nm
Transmission: 6-speed automatic
Starting price: Dh79,000
On sale: Now
Vidaamuyarchi
Director: Magizh Thirumeni
Stars: Ajith Kumar, Arjun Sarja, Trisha Krishnan, Regina Cassandra
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GAC GS8 Specs
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Power: 248hp at 5,200rpm
Torque: 400Nm at 1,750-4,000rpm
Transmission: 8-speed auto
Fuel consumption: 9.1L/100km
On sale: Now
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UAE currency: the story behind the money in your pockets
Moral education needed in a 'rapidly changing world'
Moral education lessons for young people is needed in a rapidly changing world, the head of the programme said.
Alanood Al Kaabi, head of programmes at the Education Affairs Office of the Crown Price Court - Abu Dhabi, said: "The Crown Price Court is fully behind this initiative and have already seen the curriculum succeed in empowering young people and providing them with the necessary tools to succeed in building the future of the nation at all levels.
"Moral education touches on every aspect and subject that children engage in.
"It is not just limited to science or maths but it is involved in all subjects and it is helping children to adapt to integral moral practises.
"The moral education programme has been designed to develop children holistically in a world being rapidly transformed by technology and globalisation."
Jumanji: The Next Level
Director: Jake Kasdan
Stars: Dwayne Johnson, Kevin Hart, Karen Gillan, Jack Black, Nick Jonas
Two out of five stars
The specs: 2018 Mercedes-Benz S 450
Price, base / as tested Dh525,000 / Dh559,000
Engine: 3.0L V6 biturbo
Transmission: Nine-speed automatic
Power: 369hp at 5,500rpm
Torque: 500Nm at 1,800rpm
Fuel economy, combined: 8.0L / 100km
COMPANY%20PROFILE
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MATCH INFO
What: 2006 World Cup quarter-final
When: July 1
Where: Gelsenkirchen Stadium, Gelsenkirchen, Germany
Result:
England 0 Portugal 0
(Portugal win 3-1 on penalties)
The National's picks
4.35pm: Tilal Al Khalediah
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7pm: Flood Zone
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8.15pm: Romantic Warrior
8.50pm: Calandogan
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How to wear a kandura
Dos
- Wear the right fabric for the right season and occasion
- Always ask for the dress code if you don’t know
- Wear a white kandura, white ghutra / shemagh (headwear) and black shoes for work
- Wear 100 per cent cotton under the kandura as most fabrics are polyester
Don’ts
- Wear hamdania for work, always wear a ghutra and agal
- Buy a kandura only based on how it feels; ask questions about the fabric and understand what you are buying
What can you do?
Document everything immediately; including dates, times, locations and witnesses
Seek professional advice from a legal expert
You can report an incident to HR or an immediate supervisor
You can use the Ministry of Human Resources and Emiratisation’s dedicated hotline
In criminal cases, you can contact the police for additional support
Company profile
Date started: 2015
Founder: John Tsioris and Ioanna Angelidaki
Based: Dubai
Sector: Online grocery delivery
Staff: 200
Funding: Undisclosed, but investors include the Jabbar Internet Group and Venture Friends
GOLF’S RAHMBO
- 5 wins in 22 months as pro
- Three wins in past 10 starts
- 45 pro starts worldwide: 5 wins, 17 top 5s
- Ranked 551th in world on debut, now No 4 (was No 2 earlier this year)
- 5th player in last 30 years to win 3 European Tour and 2 PGA Tour titles before age 24 (Woods, Garcia, McIlroy, Spieth)
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COMPANY PROFILE
Name: HyperSpace
Started: 2020
Founders: Alexander Heller, Rama Allen and Desi Gonzalez
Based: Dubai, UAE
Sector: Entertainment
Number of staff: 210
Investment raised: $75 million from investors including Galaxy Interactive, Riyadh Season, Sega Ventures and Apis Venture Partners
Company%20Profile
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Dubai Bling season three
Cast: Loujain Adada, Zeina Khoury, Farhana Bodi, Ebraheem Al Samadi, Mona Kattan, and couples Safa & Fahad Siddiqui and DJ Bliss & Danya Mohammed
Rating: 1/5
Getting there
Flydubai flies direct from Dubai to Tbilisi from Dh1,025 return including taxes
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Killing of Qassem Suleimani
