Samsung Electronics has introduced retooled iterations of its foldable devices, as it seeks to cement its lead in the still niche but growing segment in the hotly contested smartphone market.
At its Unpacked event in Seoul on Wednesday, the world's biggest manufacturer of mobile phones unveiled the Galaxy Z Fold5 and Flip5, both of which now come with a redesigned hinge that eliminates the gap between their sides and makes them completely closed when folded.
While both devices have remained aesthetically similar to their predecessors and come with token upgrades, the clamshell-type Flip5 is arguably the bigger deal, as its cover screen is now up at 3.4 inches, which is nearly double its predecessors and will allow more flexibility and content to be shown.
The event is also noteworthy as it is the first time Unpacked has been held on Samsung's home turf, after the event that started in 2010 hopped to global cities including Las Vegas, Barcelona, Berlin, London, New York, Rio de Janeiro and San Francisco.
Both devices are now available for pre-order and will hit stores on August 11.
“We all crave human connection, maybe today more than ever, and mobile technology enables us to be truly motivated,” T.M. Roh, president and head of Samsung's mobile experience business, said in his keynote at Unpacked.
"When technology seamlessly adapts to the world around us, it allows us to be open to new ideas, new ways of thinking and new experience that otherwise we would never know."
Foldable devices remain a minor category in the overall smartphone market, but manufacturers are working to bring more of these into the market as consumer preferences shift.
The growth in popularity of foldable smartphones has been attributed mainly to Samsung, which pushed the category into the mainstream, starting with the Galaxy Z Fold in 2019. The company followed that with the Galaxy Z Flip the following year.
Shipments of foldable smartphones are forecast to quadruple by 2025 as original equipment manufacturers focus on the premium device business, Counterpoint Research said in a report last week.
Original equipment manufacturers are expected to ship about 55 million foldable devices by 2025, into a premium smartphone segment that grew by 1 per cent last year, compared with the overall smartphone market's 12 per cent decline, it said.
Demand for foldable smartphones is projected to post a compound annual growth rate of nearly half until 2027, and a key factor that will drive this will be enhanced design – specifically, its mechanisms and hinge, Anshul Gupta, vice president analyst at research firm Gartner, told The National.
Other factors will include "form factor differentiation, new and innovative ways of content creation and consumption, operating system maturity and improved user interface", he said.
That would play to the company's advantage, as it already leads the segment "with innovative design and apps and service ecosystem", Mr Gupta said.
Still, foldables "have just started to emerge as a significant category", he added, implying it would take some more time – and more reasons for consumers to make the switch – to make foldables a real threat to the dominance of traditional smartphones.
That being said, Samsung is still primed for the opportunity, given its head start and continued push: it holds a 62 per cent market share, well ahead of second-placed Huawei Technologies with 16 per cent, latest data from Counterpoint shows.
Among other notable brands that have their own foldables in the market are Oppo, Motorola and Google, which launched its first Pixel Fold in May.
Apple, the maker of the iPhone and Samsung's chief rival on top of the smartphone market, has also long been rumoured to be developing its own foldable device.
Samsung is revolutionising the mobile industry with foldables by setting the standard and continually refining the experience
T.M. Roh,
president and head of Samsung's mobile experience business
Samsung, which is due to report its second-quarter results on Thursday, intends to maintain its lead.
"I can tell you that we are never satisfied. We obsess over details in a never-ending pursuit of perfection," Mr Roh said.
Pre-orders for the devices are now live globally and they will hit stores starting on August 11.
In the UAE, the Flip5 is priced at Dh3,899 and Dh4,349, while the Fold5 is priced at Dh6,799 and Dh7,249, for 256GB and 512GB, respectively. A limited-edition 1TB version of the Fold5 is priced at Dh8,149.
Samsung also introduced the Galaxy Tab S9 series, which has been further optimised for productivity, especially with the S Pen, and the Watch6 series comprises the Watch6 and Watch6 Classic, featuring refined capabilities for health and activity.
The specs: 2018 Renault Koleos
Price, base: From Dh77,900
Engine: 2.5L, in-line four-cylinder
Transmission: Continuously variable transmission
Power: 170hp @ 6,000rpm
Torque: 233Nm @ 4,000rpm
Fuel economy, combined: 8.3L / 100km
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The Intruder
Director: Deon Taylor
Starring: Dennis Quaid, Michael Ealy, Meagan Good
One star
Director: Laxman Utekar
Cast: Vicky Kaushal, Akshaye Khanna, Diana Penty, Vineet Kumar Singh, Rashmika Mandanna
Rating: 1/5
RUGBY CHAMPIONSHIP FIXTURES
September 30
South Africa v Australia
Argentina v New Zealand
October 7
South Africa v New Zealand
Argentina v Australia
AWARDS
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Key facilities
- Olympic-size swimming pool with a split bulkhead for multi-use configurations, including water polo and 50m/25m training lanes
- Premier League-standard football pitch
- 400m Olympic running track
- NBA-spec basketball court with auditorium
- 600-seat auditorium
- Spaces for historical and cultural exploration
- An elevated football field that doubles as a helipad
- Specialist robotics and science laboratories
- AR and VR-enabled learning centres
- Disruption Lab and Research Centre for developing entrepreneurial skills
Global state-owned investor ranking by size
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Batti Gul Meter Chalu
Producers: KRTI Productions, T-Series
Director: Sree Narayan Singh
Cast: Shahid Kapoor, Shraddha Kapoor, Divyenndu Sharma, Yami Gautam
Rating: 2/5
Killing of Qassem Suleimani
How to apply for a drone permit
- Individuals must register on UAE Drone app or website using their UAE Pass
- Add all their personal details, including name, nationality, passport number, Emiratis ID, email and phone number
- Upload the training certificate from a centre accredited by the GCAA
- Submit their request
What are the regulations?
- Fly it within visual line of sight
- Never over populated areas
- Ensure maximum flying height of 400 feet (122 metres) above ground level is not crossed
- Users must avoid flying over restricted areas listed on the UAE Drone app
- Only fly the drone during the day, and never at night
- Should have a live feed of the drone flight
- Drones must weigh 5 kg or less
Points about the fast fashion industry Celine Hajjar wants everyone to know
- Fast fashion is responsible for up to 10 per cent of global carbon emissions
- Fast fashion is responsible for 24 per cent of the world's insecticides
- Synthetic fibres that make up the average garment can take hundreds of years to biodegrade
- Fast fashion labour workers make 80 per cent less than the required salary to live
- 27 million fast fashion workers worldwide suffer from work-related illnesses and diseases
- Hundreds of thousands of fast fashion labourers work without rights or protection and 80 per cent of them are women
COMPANY%20PROFILE
%3Cp%3E%3Cstrong%3EName%3A%3C%2Fstrong%3E%20PlanRadar%3Cbr%3E%3Cstrong%3EStarted%3A%20%3C%2Fstrong%3E2013%3Cbr%3E%3Cstrong%3ECo-founders%3A%20%3C%2Fstrong%3EIbrahim%20Imam%2C%20Sander%20van%20de%20Rijdt%2C%20Constantin%20K%C3%B6ck%2C%20Clemens%20Hammerl%2C%20Domagoj%20Dolinsek%3Cbr%3E%3Cstrong%3EBased%3A%20%3C%2Fstrong%3EVienna%2C%20Austria%3Cbr%3E%3Cstrong%3ESector%3A%20%3C%2Fstrong%3EConstruction%20and%20real%20estate%3Cbr%3E%3Cstrong%3ECurrent%20number%20of%20staff%3A%20%3C%2Fstrong%3E400%2B%3Cbr%3E%3Cstrong%3EInvestment%20stage%3A%20%3C%2Fstrong%3ESeries%20B%3Cbr%3E%3Cstrong%3EInvestors%3A%3C%2Fstrong%3E%20Headline%2C%20Berliner%20Volksbank%20Ventures%2C%20aws%20Gr%C3%BCnderfonds%2C%20Cavalry%20Ventures%2C%20Proptech1%2C%20Russmedia%2C%20GR%20Capital%3C%2Fp%3E%0A
Fixtures
Sunday, December 8, Sharjah Cricket Stadium – UAE v USA
Monday, December 9, Sharjah Cricket Stadium – USA v Scotland
Wednesday, December 11, Sharjah Cricket Stadium – UAE v Scotland
Thursday, December 12, ICC Academy, Dubai – UAE v USA
Saturday, December 14, ICC Academy, Dubai – USA v Scotland
Sunday, December 15, ICC Academy, Dubai – UAE v Scotland
Note: All matches start at 10am, admission is free
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Dust and sand storms compared
Sand storm
- Particle size: Larger, heavier sand grains
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- Duration: Short-lived, typically localised
- Travel distance: Limited
- Source: Open desert areas with strong winds
Dust storm
- Particle size: Much finer, lightweight particles
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- Travel distance: Long-range, up to thousands of kilometres
- Source: Can be carried from distant regions
UAE currency: the story behind the money in your pockets
Coal Black Mornings
Brett Anderson
Little Brown Book Group
MATCH DETAILS
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Slavia Prague 0
UAE currency: the story behind the money in your pockets
Benefits of first-time home buyers' scheme
- Priority access to new homes from participating developers
- Discounts on sales price of off-plan units
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Key products and UAE prices
iPhone XS
With a 5.8-inch screen, it will be an advance version of the iPhone X. It will be dual sim and comes with better battery life, a faster processor and better camera. A new gold colour will be available.
Price: Dh4,229
iPhone XS Max
It is expected to be a grander version of the iPhone X with a 6.5-inch screen; an inch bigger than the screen of the iPhone 8 Plus.
Price: Dh4,649
iPhone XR
A low-cost version of the iPhone X with a 6.1-inch screen, it is expected to attract mass attention. According to industry experts, it is likely to have aluminium edges instead of stainless steel.
Price: Dh3,179
Apple Watch Series 4
More comprehensive health device with edge-to-edge displays that are more than 30 per cent bigger than displays on current models.
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%3Cp%3E%3Cstrong%3EFeatherweight%204%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EYousuf%20Ali%20(2-0-0)%20(win-loss-draw)%20v%20Alex%20Semugenyi%20(0-1-0)%3Cbr%3E%3Cstrong%3EWelterweight%206%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EBenyamin%20Moradzadeh%20(0-0-0)%20v%20Rohit%20Chaudhary%20(4-0-2)%3Cbr%3E%3Cstrong%3EHeavyweight%204%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EYoussef%20Karrar%20(1-0-0)%20v%20Muhammad%20Muzeei%20(0-0-0)%3Cbr%3E%3Cstrong%3EWelterweight%206%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EMarwan%20Mohamad%20Madboly%20(2-0-0)%20v%20Sheldon%20Schultz%20(4-4-0)%3Cbr%3E%3Cstrong%3ESuper%20featherweight%208%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EBishara%20Sabbar%20(6-0-0)%20v%20Mohammed%20Azahar%20(8-5-1)%3Cbr%3E%3Cstrong%3ECruiseweight%208%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EMohammed%20Bekdash%20(25-0-0)%20v%20Musa%20N%E2%80%99tege%20(8-4-0)%3Cbr%3E%3Cstrong%3ESuper%20flyweight%2010%20rounds%3A%3C%2Fstrong%3E%3Cbr%3ESultan%20Al%20Nuaimi%20(9-0-0)%20v%20Jemsi%20Kibazange%20(18-6-2)%3Cbr%3E%3Cstrong%3ELightweight%2010%20rounds%3A%3C%2Fstrong%3E%3Cbr%3EBader%20Samreen%20(8-0-0)%20v%20Jose%20Paez%20Gonzales%20(16-2-2-)%3C%2Fp%3E%0A