Tamara's founders Abdulmajeed Alsukhan, Turki bin Zarah and Abdulmohsen Al Babtain. Photo: Tamara
Tamara's founders Abdulmajeed Alsukhan, Turki bin Zarah and Abdulmohsen Al Babtain. Photo: Tamara
Tamara's founders Abdulmajeed Alsukhan, Turki bin Zarah and Abdulmohsen Al Babtain. Photo: Tamara
Tamara's founders Abdulmajeed Alsukhan, Turki bin Zarah and Abdulmohsen Al Babtain. Photo: Tamara

Saudi FinTech start-up Tamara gains unicorn status after latest funding round


Deena Kamel
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Saudi Arabia's buy now, pay later platform Tamara reached a valuation of $1 billion in its latest equity funding round after raising $340 million.

The series C round was jointly led by SNB Capital, a unit of the kingdom’s largest bank, and Public Investment Fund-owned Sanabil Investments, the Saudi home-grown FinTech start-up said on Monday.

Other participants included Shorooq Partners, Pinnacle Capital and Impulse, who joined existing investors such as Coatue, Endeavor Catalyst and Checkout.com.

Tamara plans to use the money it raised to fund new products and services, going beyond BNPL to take advantage of opportunities in shopping, payments and banking services in Saudi Arabia and across the GCC, it said.

Start-ups that reach a valuation of $1 billion are called unicorns and Tamara said reaching this milestone was a "significant opportunity" in a financial services market that is "underpenetrated and underserved".

Tamara intends to become "the next big giant in shopping, payments and banking", said Abdulmajeed Alsukhan, co-founder and chief executive of Tamara.

The UAE, Saudi Arabia and Egypt are the three biggest markets for venture capital in the Mena region, having attracted $4.48 billion, $1.94 billion and $1.46 billion, respectively, from 2018 to 2022, start-up data platform Magnitt said in November.

In the first nine months of the year, invested capital across the five most-funded venture markets in the Mena region dropped by 43 per cent, Magnitt said in a report in October.

Saudi Arabia attracted $536 million in investment, which was 41 per cent less than the same nine-month period last year, the report showed.

The global BNPL market is projected to hit $565.8 billion in 2026, from an estimated $309.2 billion in 2023, according to GlobalData. PA Wire
The global BNPL market is projected to hit $565.8 billion in 2026, from an estimated $309.2 billion in 2023, according to GlobalData. PA Wire

Tamara is considering a listing in Saudi Arabia in the future, with the possibility of a second listing in other markets, its chief executive told The National in August.

Tamara's latest equity funding round round comes after a debt-raising move last month led by Goldman Sachs and Shorooq Partners.

The company operates in Saudi Arabia, UAE and Kuwait. It has more than 10 million users and more than 30,000 partner merchants.

Established in late 2020, it was started by three Saudi co-founders – Mr Alsukhan, Turki bin Zarah and Abdulmohsen Al Babtain – after receiving a Saudi Central Bank permit to provide BNPL services.

Mubadala-backed BNPL platform Tabby also achieved unicorn status after it raised $200 million in a series D funding round, it said in November.

With a valuation of more than $1.5 billion, Tabby joined the UAE's Careem, Kitopi, Swvl and Emerging Markets Property Group, Saudi Arabia's STC Pay and Egypt's Fawry on the list of regional unicorns.

Common OCD symptoms and how they manifest

Checking: the obsession or thoughts focus on some harm coming from things not being as they should, which usually centre around the theme of safety. For example, the obsession is “the building will burn down”, therefore the compulsion is checking that the oven is switched off.

Contamination: the obsession is focused on the presence of germs, dirt or harmful bacteria and how this will impact the person and/or their loved ones. For example, the obsession is “the floor is dirty; me and my family will get sick and die”, the compulsion is repetitive cleaning.

Orderliness: the obsession is a fear of sitting with uncomfortable feelings, or to prevent harm coming to oneself or others. Objectively there appears to be no logical link between the obsession and compulsion. For example,” I won’t feel right if the jars aren’t lined up” or “harm will come to my family if I don’t line up all the jars”, so the compulsion is therefore lining up the jars.

Intrusive thoughts: the intrusive thought is usually highly distressing and repetitive. Common examples may include thoughts of perpetrating violence towards others, harming others, or questions over one’s character or deeds, usually in conflict with the person’s true values. An example would be: “I think I might hurt my family”, which in turn leads to the compulsion of avoiding social gatherings.

Hoarding: the intrusive thought is the overvaluing of objects or possessions, while the compulsion is stashing or hoarding these items and refusing to let them go. For example, “this newspaper may come in useful one day”, therefore, the compulsion is hoarding newspapers instead of discarding them the next day.

Source: Dr Robert Chandler, clinical psychologist at Lighthouse Arabia

UAE currency: the story behind the money in your pockets
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Mr Al Qassimi is 37 and lives in Dubai
He is a keen drummer and loves gardening
His favourite way to unwind is spending time with his two children and cooking

Profile of Whizkey

Date founded: 04 November 2017

Founders: Abdulaziz AlBlooshi and Harsh Hirani

Based: Dubai, UAE

Number of employees: 10

Sector: AI, software

Cashflow: Dh2.5 Million  

Funding stage: Series A

UAE currency: the story behind the money in your pockets
The burning issue

The internal combustion engine is facing a watershed moment – major manufacturer Volvo is to stop producing petroleum-powered vehicles by 2021 and countries in Europe, including the UK, have vowed to ban their sale before 2040. The National takes a look at the story of one of the most successful technologies of the last 100 years and how it has impacted life in the UAE. 

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If you go

The flights

There are direct flights from Dubai to Sofia with FlyDubai (www.flydubai.com) and Wizz Air (www.wizzair.com), from Dh1,164 and Dh822 return including taxes, respectively.

The trip

Plovdiv is 150km from Sofia, with an hourly bus service taking around 2 hours and costing $16 (Dh58). The Rhodopes can be reached from Sofia in between 2-4hours.

The trip was organised by Bulguides (www.bulguides.com), which organises guided trips throughout Bulgaria. Guiding, accommodation, food and transfers from Plovdiv to the mountains and back costs around 170 USD for a four-day, three-night trip.

 

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The years Ramadan fell in May

1987

1954

1921

1888

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Updated: December 18, 2023, 12:32 PM`