A Dubai startup has launched a daily-deals service with a difference - one that uses BlackBerry Messenger to avoid sending "intrusive" e-mail messages.
BBM Baby, the brainchild of Simon Hudson, 28, and Amanda Hollinshead, 30, broadcasts special offers using BlackBerry's free messaging service.
Unlike sites such as Groupon and GoNabit, the service does not send out daily e-mails to promote deals. Consumers are instead asked to add a special PIN to their BlackBerry Messenger contact list, and are then able to view discounts as status updates from BBM Baby.
"If you get a broadcasted message, it can be annoying because it's an invasion of your privacy. But with a status update, they've chosen to add that PIN," said Ms Hollinshead.
Promotion for the service started last week, and it claims already to have 1,000 subscribers.
"It says a lot when you're not losing contacts. People are not getting fed up of the status updates," said Ms Hollinshead.
Current deals include gym memberships, restaurant meals and hotel stays. Most are regular deals already offered by Dubai companies. The service does not operate on the group buying model used by companies such as Groupon.
Each BBM Baby offer is broadcast as a status update for three hours a day, with users able to click through to a mobile website for more details.
The startup is one of several discount services to be launched in the region. Other services have attracted criticism for bombarding consumers with unsolicited e-mails.
BBM Baby is not currently trading as a company and is promoting existing deals at no charge.
But Mr Hudson said the startup would start charging companies about Dh500 (US$136) per three-hour BBM broadcast. He is seeking investments to fund expansion of the service, he said.
Next year, a payment system should be launched to allow users to pay for offers directly through BBM Baby.
BlackBerry's popularity in the UAE was a driver behind the launch of the service, Mr Hudson said.
"When I came to Dubai, I was amazed at how many people have a BlackBerry," he said. "I went out on my second week in Dubai and got asked by three people 'what's your PIN?'."
According to a survey released last week by Massive Media, BlackBerry is the most popular smartphone in the UAE, with 51 per cent of respondents saying they used BlackBerry handsets.
According to Research In Motion, which manufacturers the handsets, 96 per cent of BlackBerry owners in the UAE use the BBM service, compared with 70 per cent globally.
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Mica
Director: Ismael Ferroukhi
Stars: Zakaria Inan, Sabrina Ouazani
3 stars
RESULTS
Bantamweight:
Zia Mashwani (PAK) bt Chris Corton (PHI)
Super lightweight:
Flavio Serafin (BRA) bt Mohammad Al Khatib (JOR)
Super lightweight:
Dwight Brooks (USA) bt Alex Nacfur (BRA)
Bantamweight:
Tariq Ismail (CAN) bt Jalal Al Daaja (JOR)
Featherweight:
Abdullatip Magomedov (RUS) bt Sulaiman Al Modhyan (KUW)
Middleweight:
Mohammad Fakhreddine (LEB) bt Christofer Silva (BRA)
Middleweight:
Rustam Chsiev (RUS) bt Tarek Suleiman (SYR)
Welterweight:
Khamzat Chimaev (SWE) bt Mzwandile Hlongwa (RSA)
Lightweight:
Alex Martinez (CAN) bt Anas Siraj Mounir (MAR)
Welterweight:
Jarrah Al Selawi (JOR) bt Abdoul Abdouraguimov (FRA)
Scoreline
Syria 1-1 Australia
Syria Al Somah 85'
Australia Kruse 40'
UAE currency: the story behind the money in your pockets
UAE currency: the story behind the money in your pockets
A MINECRAFT MOVIE
Director: Jared Hess
Starring: Jack Black, Jennifer Coolidge, Jason Momoa
Rating: 3/5
The rules on fostering in the UAE
A foster couple or family must:
- be Muslim, Emirati and be residing in the UAE
- not be younger than 25 years old
- not have been convicted of offences or crimes involving moral turpitude
- be free of infectious diseases or psychological and mental disorders
- have the ability to support its members and the foster child financially
- undertake to treat and raise the child in a proper manner and take care of his or her health and well-being
- A single, divorced or widowed Muslim Emirati female, residing in the UAE may apply to foster a child if she is at least 30 years old and able to support the child financially
Formula Middle East Calendar (Formula Regional and Formula 4)
Round 1: January 17-19, Yas Marina Circuit – Abu Dhabi
Round 2: January 22-23, Yas Marina Circuit – Abu Dhabi
Round 3: February 7-9, Dubai Autodrome – Dubai
Round 4: February 14-16, Yas Marina Circuit – Abu Dhabi
Round 5: February 25-27, Jeddah Corniche Circuit – Saudi Arabia
All the Money in the World
Director: Ridley Scott
Starring: Charlie Plummer, Mark Wahlberg, Michelle Williams, Christopher Plummer
Four stars
Tips to keep your car cool
- Place a sun reflector in your windshield when not driving
- Park in shaded or covered areas
- Add tint to windows
- Wrap your car to change the exterior colour
- Pick light interiors - choose colours such as beige and cream for seats and dashboard furniture
- Avoid leather interiors as these absorb more heat
Australia tour of Pakistan
March 4-8: First Test, Rawalpindi
March 12-16: Second Test, Karachi
March 21-25: Third Test, Lahore
March 29: First ODI, Rawalpindi
March 31: Second ODI, Rawalpindi
April 2: Third ODI, Rawalpindi
April 5: T20I, Rawalpindi
The Perfect Couple
Starring: Nicole Kidman, Liev Schreiber, Jack Reynor
Creator: Jenna Lamia
Rating: 3/5
Oppenheimer
%3Cp%3E%3Cstrong%3EDirector%3A%20%3C%2Fstrong%3EChristopher%20Nolan%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EStars%3A%20%3C%2Fstrong%3ECillian%20Murphy%2C%20Emily%20Blunt%2C%20Robert%20Downey%20Jr%2C%20Florence%20Pugh%2C%20Matt%20Damon%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3ERating%3A%20%3C%2Fstrong%3E5%2F5%3Cbr%3E%3C%2Fp%3E%0A
UAE currency: the story behind the money in your pockets
The White Lotus: Season three
Creator: Mike White
Starring: Walton Goggins, Jason Isaacs, Natasha Rothwell
Rating: 4.5/5
Mia Man’s tips for fermentation
- Start with a simple recipe such as yogurt or sauerkraut
- Keep your hands and kitchen tools clean. Sanitize knives, cutting boards, tongs and storage jars with boiling water before you start.
- Mold is bad: the colour pink is a sign of mold. If yogurt turns pink as it ferments, you need to discard it and start again. For kraut, if you remove the top leaves and see any sign of mold, you should discard the batch.
- Always use clean, closed, airtight lids and containers such as mason jars when fermenting yogurt and kraut. Keep the lid closed to prevent insects and contaminants from getting in.
