Aya Jaber markets her deep-cleaning business by reaching out to parents, schools, bloggers, nurses and paediatricians. Pawan Singh / The National
Aya Jaber markets her deep-cleaning business by reaching out to parents, schools, bloggers, nurses and paediatricians. Pawan Singh / The National

Day in the life: Clean and healthy for Dubai entrepreneur



Aya Jaber, the co-founder and public relations manager of The Healthy Home, is a Lebanese entrepreneur living in Dubai with her husband and their two children, Kareem, three, and Jad, nine months. Ms Jaber, 26, worked in journalism for several years before launching her company, in collaboration with her husband and brother-in-law. The company specialises in indoor deep cleaning and sanitising. Ms Jaber says her service has helped Kareem’s mild asthma and hay fever.

7am

On a typical day we start the daily routine of getting ready for nursery and having breakfast. I always try to introduce healthy habits and foods into my kids’ lifestyle and diet, and ensure they eat lots vegetables in addition to fruits, oats, and honey.

7.40am

I usually prepare my coffee mug to get my morning dose of caffeine, and grab the opportunity to bond with my little one, Jad.

8.10am

I head to the gym for 30 minutes on a daily basis. Working mums should realise that they never have to abandon exercise; they should always take good care of themselves and their bodies. I owe it to my family to take care of myself.

9am

As soon as I arrive at the office, I start checking the emails that I missed in the early morning. I also review the previous day’s jobs and read carefully through the collected client feedback forms to ensure we maintain excellent customer satisfaction.

9.30am

It’s the morning briefing with the team where we discuss the previous day’s agenda and recap on any concerns. We like to see how we can improve day-by-day.

10am

I switch to social media monitoring where I work hand-in-hand with my consultant to set and review the weekly topic plans and messages that we want to share with our followers. We usually include general facts about health, well-being, organic and healthy habits, and work very closely with parents’ group meetings and events to be present in almost every event that there is.

11am

I try to be with the team on site at least three times per week, where I can interact more with clients. I also get direct recommendations from them on what additional treatments they wish us to offer in the future other than the mattresses, sofas, curtains, carpets and surface sanitation we have right now.

12.30pm

I meet some influencers: doctors and pulmonologists, school and nursery directors etc. This is in line with The Healthy Home’s marketing campaign, which is based on reaching out to three streams. The first stream comprises the celebrities and key social influencer mums, and the key bloggers; the second stream focuses on the medical endorsement from paediatrics and experts of the respiratory system. Finally, the third stream includes schools and nurseries, where we try to take part in all the events, exhibitions and green activities.

2.30pm

My working day finishes in principle and I usually head to complete my duties towards my family. It is time to pick up Kareem from his nursery. We then head home to prepare lunch.

4.00pm

Before afternoon activities with the kids, I try to take 30 minutes to answer calls, phone the office and have a look at the schedule we had planned in the morning to see how far we have come. I also check to see if there was any feedback or concerns from clients.

4.30pm

Every day, I try to create a new activity for my kids. I like to spend the afternoon painting, swimming, and going to the park where they can release their excess energy.

6.15pm

We head home. I give my kids their showers and they get ready for dinner. They then can spend some time with their dad before bedtime. At 8pm, it’s story and bedtime – one of my favourite times.

8.30pm

Sometimes I work a little bit with my husband and take his opinion on several plans. Besides his job, he helps me out with my company in managing the operational side of things. At other times we simply choose to stay at home and enjoy a quiet evening. However, I am always on the phone with my team in case of any emergencies. 11.45pm

Lights out, but it all depends on what day of the week it is.

business@thenational.ae

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APPLE IPAD MINI (A17 PRO)

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In the box: iPad mini, USB-C cable, 20W USB-C power adapter

Price: From Dh2,099

Real estate tokenisation project

Dubai launched the pilot phase of its real estate tokenisation project last month.

The initiative focuses on converting real estate assets into digital tokens recorded on blockchain technology and helps in streamlining the process of buying, selling and investing, the Dubai Land Department said.

Dubai’s real estate tokenisation market is projected to reach Dh60 billion ($16.33 billion) by 2033, representing 7 per cent of the emirate’s total property transactions, according to the DLD.

COMPANY%20PROFILE
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The bio

Favourite vegetable: Broccoli

Favourite food: Seafood

Favourite thing to cook: Duck l'orange

Favourite book: Give and Take by Adam Grant, one of his professors at University of Pennsylvania

Favourite place to travel: Home in Kuwait.

Favourite place in the UAE: Al Qudra lakes

MATCH INFO

Uefa Champions League, Group B
Barcelona v Inter Milan
Camp Nou, Barcelona
Wednesday, 11pm (UAE)

Key facilities
  • Olympic-size swimming pool with a split bulkhead for multi-use configurations, including water polo and 50m/25m training lanes
  • Premier League-standard football pitch
  • 400m Olympic running track
  • NBA-spec basketball court with auditorium
  • 600-seat auditorium
  • Spaces for historical and cultural exploration
  • An elevated football field that doubles as a helipad
  • Specialist robotics and science laboratories
  • AR and VR-enabled learning centres
  • Disruption Lab and Research Centre for developing entrepreneurial skills
The White Lotus: Season three

Creator: Mike White

Starring: Walton Goggins, Jason Isaacs, Natasha Rothwell

Rating: 4.5/5

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MATCH INFO

Chelsea 3 (Abraham 11', 17', 74')

Luton Town 1 (Clark 30')

Man of the match Abraham (Chelsea)

Final scores

18 under: Tyrrell Hatton (ENG)

- 14: Jason Scrivener (AUS)

-13: Rory McIlroy (NIR)

-12: Rafa Cabrera Bello (ESP)

-11: David Lipsky (USA), Marc Warren (SCO)

-10: Tommy Fleetwood (ENG), Chris Paisley (ENG), Matt Wallace (ENG), Fabrizio Zanotti (PAR)

NO OTHER LAND

Director: Basel Adra, Yuval Abraham, Rachel Szor, Hamdan Ballal

Stars: Basel Adra, Yuval Abraham

Rating: 3.5/5

World Cup warm-up fixtures

Friday, May 24:

  • Pakistan v Afghanistan (Bristol)
  • Sri Lanka v South Africa (Cardiff)

Saturday, May 25

  • England v Australia (Southampton)
  • India v New Zealand (The Oval, London)

Sunday, May 26

  • South Africa v West Indies (Bristol)
  • Pakistan v Bangladesh (Cardiff)

Monday, May 27

  • Australia v Sri Lanka (Southampton)
  • England v Afghanistan (The Oval, London)

Tuesday, May 28

  • West Indies v New Zealand (Bristol)
  • Bangladesh v India (Cardiff)
Libya's Gold

UN Panel of Experts found regime secretly sold a fifth of the country's gold reserves. 

The panel’s 2017 report followed a trail to West Africa where large sums of cash and gold were hidden by Abdullah Al Senussi, Qaddafi’s former intelligence chief, in 2011.

Cases filled with cash that was said to amount to $560m in 100 dollar notes, that was kept by a group of Libyans in Ouagadougou, Burkina Faso.

A second stash was said to have been held in Accra, Ghana, inside boxes at the local offices of an international human rights organisation based in France.