The idea of imposing a cinema “ticket tax” to help fund local film production has been ruffling a few feathers recently.
It became a hot topic of conversation at the Abu Dhabi Film Festival last month after an editorial in The National included it in a range of suggestions for building up the country's film industry.
The topic came up again at last week's Abu Dhabi Media Summit, when the leading Emirati director Ali F Mostafa – whose film From A to B this year became the first Emirati film to open ADFF – came out in favour of the idea.
The idea is that a small levy would be added to every cinema ticket bought in the country, with the money that is raised used to pay for more local filmmaking.
It’s an approach that’s been in place since the 1940s in France, which has the world’s third-largest movie industry by volume, after Hollywood and Bollywood.
We turned to the French audio-visual cultural attaché for the Arabian Gulf, Mohamed Bendjebbour, to find out more about the concept.
“After the Second World War, [the French president Charles] de Gaulle created a number of measures to kick-start the country’s economy, including its cinema,” he says. “Basically, France wanted to protect its cinema industry from being invaded by Hollywood, and thought the best way of doing that is to say: ‘OK – the more successful Hollywood is in France, the more money we’ll have for our local cinema.’ ”
About 80 cents (Dh3) is taken from each ticket sold in French commercial cinemas – art house and community cinemas are exempt – and a similar levy is imposed on DVD sales and TV advertising revenue from films. The money is invested in the French film industry.
Thanks to this tax, Bendjebbour notes that 80 per cent of funding for the French film industry comes not from the government as such, but directly from the industry itself.
“There are two types of support – automatic and selective,” he says. “Automatic is based on the history of the production company. Good box-office returns mean you will automatically get money for your next film and the funding can be used for development, production and even exhibition.
“Secondly, there’s selective support, decided by committees who read scripts and help the interesting ones, so this helps the emerging pool of filmmakers. It’s purely based on the quality of the idea.”
The French industry certainly seems to have benefited from the ticket tax. It produces 272 films a year, is the world’s biggest co-producer and distributor of Arab, Vietnamese and African cinema through a wealth of bilateral co-production treaties, and has a cinema market that is made up of 40 per cent home-produced films.
It’s a figure that many others in Europe regard with envy, and certainly sounds like somewhere the UAE might like to be headed.
“We need to look at that European model,” says Mostafa. “We have plenty of cinemas, with tickets from Dh10 to Dh100. If that could be regulated so some money went into a fund – not even just film, but culture, so that people who are professional would benefit from it – that would be ideal. It’s something that has been discussed several times, but hasn’t happened yet.”
However, Michael Garin, the head of the Abu Dhabi producer Image Nation (a subsidiary of Abu Dhabi Media, which also owns The National), sees things differently. "It's a terrible idea because we don't lack for money – but before we start giving people money to make films, they need to learn to make them," he says.
“Subsidies without control just create entitlement. There’s nobody with a good idea that can’t get funding in this country. It’s addressing a problem that doesn’t exist.
“Look at France and Italy. They started their decline when they followed this path. Before, the successful producers were the ones that could make films audiences wanted to see. Now they’re the ones that know how to get subsidies. I’m not saying they don’t make any good films, but the ratio and the quality are quite different and audiences are not flocking to cinemas like they did in the days of Jules et Jim or Sophia Loren, because producers now have to sell their films to bureaucrats, not to audiences.”
Garin says that Image Nation and twofour54 each have funding available for local productions, but would-be directors have to make the effort to approach them and seek it out.
This important fact is underscored by his Image Nation colleague Danielle Perissi, producer of the recent documentary As One, who notes that since Image Nation launched its documentary arm more than a year ago, it has not received a single pitch from a UAE-based director.
“We’re looking for ideas, directors, editors, crews, and we want people to come to us,” she says. “We want to find that talent and develop it.”
Local filmmakers we spoke to seemed to broadly support the idea of a ticket tax – perhaps understandably, since they are the ones likely to benefit the most.
Nawaf Al Janahi, whose 2011 feature Sea Shadow was funded by Image Nation, says: “I’m 1,000 per cent behind it. We’ve been calling for this for so many years and it’s all for the benefit of Emirati cinema.
“It doesn’t matter that there are already funds available. This is a diverse country which should have the biggest film market in the Arab world.
“Currently, the funds are there for shorts, but features – what is there beyond Image Nation? They’re the only company that can handle it.
“When we have maybe six production companies actually making feature films, then we can talk about not needing more funding.”
cnewbould@thenational.ae
Test
Director: S Sashikanth
Cast: Nayanthara, Siddharth, Meera Jasmine, R Madhavan
Star rating: 2/5
Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.
Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.
“Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.
Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.
“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.
Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.
From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.
Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.
BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.
Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.
Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.
“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.
Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.
“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.
“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”
The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”
The specs
Engine: 3.8-litre, twin-turbo V8
Transmission: seven-speed automatic
Power: 592bhp
Torque: 620Nm
Price: Dh980,000
On sale: now
COMPANY PROFILE
Name: Kumulus Water
Started: 2021
Founders: Iheb Triki and Mohamed Ali Abid
Based: Tunisia
Sector: Water technology
Number of staff: 22
Investment raised: $4 million
The specs
Engine: 1.5-litre turbo
Power: 181hp
Torque: 230Nm
Transmission: 6-speed automatic
Starting price: Dh79,000
On sale: Now
UAE SQUAD FOR ASIAN JIU-JITSU CHAMPIONSHIP
Men’s squad: Faisal Al Ketbi, Omar Al Fadhli, Zayed Al Kathiri, Thiab Al Nuaimi, Khaled Al Shehhi, Mohamed Ali Al Suwaidi, Farraj Khaled Al Awlaqi, Muhammad Al Ameri, Mahdi Al Awlaqi, Saeed Al Qubaisi, Abdullah Al Qubaisi and Hazaa Farhan
Women's squad: Hamda Al Shekheili, Shouq Al Dhanhani, Balqis Abdullah, Sharifa Al Namani, Asma Al Hosani, Maitha Sultan, Bashayer Al Matrooshi, Maha Al Hanaei, Shamma Al Kalbani, Haya Al Jahuri, Mahra Mahfouz, Marwa Al Hosani, Tasneem Al Jahoori and Maryam Al Amri
The specs
Engine: Four electric motors, one at each wheel
Power: 579hp
Torque: 859Nm
Transmission: Single-speed automatic
Price: From Dh825,900
On sale: Now
Company%20Profile
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NO OTHER LAND
Director: Basel Adra, Yuval Abraham, Rachel Szor, Hamdan Ballal
Stars: Basel Adra, Yuval Abraham
Rating: 3.5/5
Mountain%20Boy
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In numbers: PKK’s money network in Europe
Germany: PKK collectors typically bring in $18 million in cash a year – amount has trebled since 2010
Revolutionary tax: Investigators say about $2 million a year raised from ‘tax collection’ around Marseille
Extortion: Gunman convicted in 2023 of demanding $10,000 from Kurdish businessman in Stockholm
Drug trade: PKK income claimed by Turkish anti-drugs force in 2024 to be as high as $500 million a year
Denmark: PKK one of two terrorist groups along with Iranian separatists ASMLA to raise “two-digit million amounts”
Contributions: Hundreds of euros expected from typical Kurdish families and thousands from business owners
TV channel: Kurdish Roj TV accounts frozen and went bankrupt after Denmark fined it more than $1 million over PKK links in 2013
BMW%20M4%20Competition
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Remaining Fixtures
Wednesday: West Indies v Scotland
Thursday: UAE v Zimbabwe
Friday: Afghanistan v Ireland
Sunday: Final
UEFA CHAMPIONS LEAGUE FIXTURES
All kick-off times 10.45pm UAE ( 4 GMT) unless stated
Tuesday
Sevilla v Maribor
Spartak Moscow v Liverpool
Manchester City v Shakhtar Donetsk
Napoli v Feyenoord
Besiktas v RB Leipzig
Monaco v Porto
Apoel Nicosia v Tottenham Hotspur
Borussia Dortmund v Real Madrid
Wednesday
Basel v Benfica
CSKA Moscow Manchester United
Paris Saint-Germain v Bayern Munich
Anderlecht v Celtic
Qarabag v Roma (8pm)
Atletico Madrid v Chelsea
Juventus v Olympiakos
Sporting Lisbon v Barcelona
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