Review: Can Mattel’s new Brick Shop line compete with Lego?


Faisal Al Zaabi
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Mattel has released a new Hot Wheels range under its Brick Shop line this year. The collection includes seven buildable vehicles in three sizes, with models aimed at both display and play. All sets use a stud system compatible with Lego bricks.

The range consists of the Speed Series, Elite Series and Premium Series. Each set includes a matching 1:64 scale Hot Wheels die-cast car.

The Speed Series includes the Cadillac Project GTP Hypercar, Maserati MC20 and ’68 Camaro. Each set is in 1:32 scale, contains between 236 and 289 pieces, and is priced at $19.99.

The Elite Series includes the Corvette Grand Sport, ’90 Acura NSX and ’62 Chevy Pickup. These sets are in 1:16 scale, contain between 858 and 918 pieces, and are priced at $49.99. Features include functional steering, opening elements and metal wheel covers.

The Premium Series currently consists of one set, the Mercedes-Benz 300 SL. It is in 1:12 scale, has 1,600 pieces and is priced at $119.99. It includes opening gull-wing doors, metal parts and decals.

So how does Mattel Brick Shop match up to Lego when it comes to build quality, diversity of pieces and overall appearance of the finished product?

History

The Shelby Cobra 427 S/C from Lego is the latest release as part of its Icons line. Photo: Lego
The Shelby Cobra 427 S/C from Lego is the latest release as part of its Icons line. Photo: Lego

Lego entered the dedicated display car segment in 2015 with its Speed Champions range, starting with Ferrari, McLaren and Porsche models in six-stud-wide form. A 2020 redesign to eight studs wide allowed for more accurate proportions and detailed interiors. Sets typically cost $24.99 to $29.99 and include 200 to 300 pieces.

The change to eight studs brought a significant boost in popularity, with the models now bearing a closer resemblance to their real-world counterparts.

For more advanced builds, Lego offers its Icons range (formerly Creator Expert), which has included the Porsche 911, Ford Mustang, Chevrolet Camaro and, most recently, the Shelby Cobra. These sets generally cost between $150 and $250 and exceed 1,000 pieces, with more complex building techniques and display-focused features.

In terms of pricing, Mattel’s Speed Series comes in below Lego’s Speed Champions, though with slightly fewer pieces, offset by the inclusion of a die-cast bonus car. The Elite Series sits between Speed Champions and Icons, offering larger scale and functional elements at a lower price than comparable Icons models. The Premium Series Mercedes-Benz 300 SL is markedly cheaper than Lego Icons cars of similar scale, while adding metal detailing and a die-cast counterpart.

Mattel’s previous brick-based Hot Wheels sets, produced under its Mega brand, used a different system with limited Lego compatibility and were aimed at younger children.

Build quality

The Mercedes-Benz 300 SL is the largest set on offer from Mattel Brick Shop. Photo: Mattel
The Mercedes-Benz 300 SL is the largest set on offer from Mattel Brick Shop. Photo: Mattel

Brick Shop sets use standard stud geometry, allowing full compatibility with Lego pieces. Colours and certain specialised parts differ, particularly those with integrated steering or metal detailing.

One notable distinction is Mattel’s extensive use of bespoke parts created for specific models. Lego seldom produces pieces for a single set, favouring versatility. This approach gives Brick Shop cars a smoother, more realistic appearance – often resembling a solid model rather than an assembly of bricks. Lego’s designs, in contrast, embrace the visible brick-built aesthetic.

Which should you buy?

Lego Speed Champions cars are very accessible and easy to build for people of all ages. Photo: Lego
Lego Speed Champions cars are very accessible and easy to build for people of all ages. Photo: Lego

Mattel’s Speed Series and Lego’s Speed Champions cater to younger builders and casual buyers, offering enjoyable, compact builds. The Elite and Premium Series, alongside Lego’s Icons line, target older hobbyists seeking larger, more complex models for display.

At present, Brick Shop sets are more affordable, though they can be harder to find due to high demand. Lego, meanwhile, offers a far broader catalogue, including this year’s tie-up with Formula One to produce all ten cars from the 2024 season, as well as film tie-ins such as Fast & Furious and James Bond’s Aston Martin DB5.

Verdict

The Corvette Grand Sport from Mattel Brick Shop allows car lovers to build a car of which five were ever made. Photo: Mattel
The Corvette Grand Sport from Mattel Brick Shop allows car lovers to build a car of which five were ever made. Photo: Mattel

As a collector who only began building brick-based cars this year, I regard the arrival of a credible Lego rival as a welcome one. While Lego remains my primary choice, limiting myself to its releases would mean just 15 to 20 builds a year.

Mattel’s Brick Shop debut offers a well-judged mix of classic and modern supercars in multiple scales to suit different levels of commitment. It has some way to go before matching Lego in stature, but it is well-positioned to appeal even to loyal fans of the Danish brand.

For enthusiasts, more competition can only be positive. Lego remains the leader in brick-built cars, but the arrival of Mattel’s Brick Shop means that lead may not go unchallenged.

Results

5pm: Al Maha Stables – Maiden (PA) Dh80,000 (Turf) 1,600m; Winner: Reem Baynounah, Fernando Jara (jockey), Mohamed Daggash (trainer)

5.30pm: Wathba Stallions Cup – Maiden (PA) Dh70,000 (T) 1,600m; Winner: AF Afham, Tadhg O’Shea, Ernst Oertel

6pm: Emirates Fillies Classic – Prestige (PA) Dh100,000 (T) 1,600m; Winner: Ghallieah, Sebastien Martino, Jean-Claude Pecout

6.30pm: Emirates Colts Classic – Prestige (PA) Dh100,000 (T) 1,600m; Winner: Yas Xmnsor, Saif Al Balushi, Khalifa Al Neyadi

7pm: The President’s Cup – Group 1 (PA) Dh2,500,000 (T) 2,200m; Winner: Somoud, Adrie de Vries, Jean de Roualle

7.30pm: The President’s Cup – Listed (TB) Dh380,000 (T) 1,400m; Winner: Haqeeqy, Dane O’Neill, John Hyde.

SPEC%20SHEET%3A%20APPLE%20IPHONE%2015%20PRO%20MAX
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The biog

Name: Younis Al Balooshi

Nationality: Emirati

Education: Doctorate degree in forensic medicine at the University of Bonn

Hobbies: Drawing and reading books about graphic design

HEADLINE HERE
  • I would recommend writing out the text in the body 
  • And then copy into this box
  • It can be as long as you link
  • But I recommend you use the bullet point function (see red square)
  • Or try to keep the word count down
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Diriyah%20project%20at%20a%20glance
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Film: Raid
Dir: Rajkumar Gupta
Starring: Ajay Devgn, Ileana D'cruz and Saurabh Shukla

Verdict:  Three stars 

Find the right policy for you

Don’t wait until the week you fly to sign up for insurance – get it when you book your trip. Insurance covers you for cancellation and anything else that can go wrong before you leave.

Some insurers, such as World Nomads, allow you to book once you are travelling – but, as Mr Mohammed found out, pre-existing medical conditions are not covered.

Check your credit card before booking insurance to see if you have any travel insurance as a benefit – most UAE banks, such as Emirates NBD, First Abu Dhabi Bank and Abu Dhabi Islamic Bank, have cards that throw in insurance as part of their package. But read the fine print – they may only cover emergencies while you’re travelling, not cancellation before a trip.

Pre-existing medical conditions such as a heart condition, diabetes, epilepsy and even asthma may not be included as standard. Again, check the terms, exclusions and limitations of any insurance carefully.

If you want trip cancellation or curtailment, baggage loss or delay covered, you may need a higher-grade plan, says Ambareen Musa of Souqalmal.com. Decide how much coverage you need for emergency medical expenses or personal liability. Premium insurance packages give up to $1 million (Dh3.7m) in each category, Ms Musa adds.

Don’t wait for days to call your insurer if you need to make a claim. You may be required to notify them within 72 hours. Gather together all receipts, emails and reports to prove that you paid for something, that you didn’t use it and that you did not get reimbursed.

Finally, consider optional extras you may need, says Sarah Pickford of Travel Counsellors, such as a winter sports holiday. Also ensure all individuals can travel independently on that cover, she adds. And remember: “Cheap isn’t necessarily best.”

Common%20symptoms%20of%20MS
%3Cul%3E%0A%3Cli%3EFatigue%3C%2Fli%3E%0A%3Cli%3Enumbness%20and%20tingling%3C%2Fli%3E%0A%3Cli%3ELoss%20of%20balance%20and%20dizziness%3C%2Fli%3E%0A%3Cli%3EStiffness%20or%20spasms%3C%2Fli%3E%0A%3Cli%3ETremor%3C%2Fli%3E%0A%3Cli%3EPain%3C%2Fli%3E%0A%3Cli%3EBladder%20problems%3C%2Fli%3E%0A%3Cli%3EBowel%20trouble%3C%2Fli%3E%0A%3Cli%3EVision%20problems%3C%2Fli%3E%0A%3Cli%3EProblems%20with%20memory%20and%20thinking%3C%2Fli%3E%0A%3C%2Ful%3E%0A
Muslim Council of Elders condemns terrorism on religious sites

The Muslim Council of Elders has strongly condemned the criminal attacks on religious sites in Britain.

It firmly rejected “acts of terrorism, which constitute a flagrant violation of the sanctity of houses of worship”.

“Attacking places of worship is a form of terrorism and extremism that threatens peace and stability within societies,” it said.

The council also warned against the rise of hate speech, racism, extremism and Islamophobia. It urged the international community to join efforts to promote tolerance and peaceful coexistence.

COMPANY PROFILE
Name: Kumulus Water
 
Started: 2021
 
Founders: Iheb Triki and Mohamed Ali Abid
 
Based: Tunisia 
 
Sector: Water technology 
 
Number of staff: 22 
 
Investment raised: $4 million 
Company%20Profile
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UAE squad

Esha Oza (captain), Al Maseera Jahangir, Emily Thomas, Heena Hotchandani, Indhuja Nandakumar, Katie Thompson, Lavanya Keny, Mehak Thakur, Michelle Botha, Rinitha Rajith, Samaira Dharnidharka, Siya Gokhale, Sashikala Silva, Suraksha Kotte, Theertha Satish (wicketkeeper) Udeni Kuruppuarachchige, Vaishnave Mahesh.

UAE tour of Zimbabwe

All matches in Bulawayo
Friday, Sept 26 – First ODI
Sunday, Sept 28 – Second ODI
Tuesday, Sept 30 – Third ODI
Thursday, Oct 2 – Fourth ODI
Sunday, Oct 5 – First T20I
Monday, Oct 6 – Second T20I

'Worse than a prison sentence'

Marie Byrne, a counsellor who volunteers at the UAE government's mental health crisis helpline, said the ordeal the crew had been through would take time to overcome.

“It was worse than a prison sentence, where at least someone can deal with a set amount of time incarcerated," she said.

“They were living in perpetual mystery as to how their futures would pan out, and what that would be.

“Because of coronavirus, the world is very different now to the one they left, that will also have an impact.

“It will not fully register until they are on dry land. Some have not seen their young children grow up while others will have to rebuild relationships.

“It will be a challenge mentally, and to find other work to support their families as they have been out of circulation for so long. Hopefully they will get the care they need when they get home.”

UAE currency: the story behind the money in your pockets
Our family matters legal consultant

Name: Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

Defending champions

World Series: South Africa
Women’s World Series: Australia
Gulf Men’s League: Dubai Exiles
Gulf Men’s Social: Mediclinic Barrelhouse Warriors
Gulf Vets: Jebel Ali Dragons Veterans
Gulf Women: Dubai Sports City Eagles
Gulf Under 19: British School Al Khubairat
Gulf Under 19 Girls: Dubai Exiles
UAE National Schools: Al Safa School
International Invitational: Speranza 22
International Vets: Joining Jack

Left Bank: Art, Passion and Rebirth of Paris 1940-1950

Agnes Poirer, Bloomsbury

Joker: Folie a Deux

Starring: Joaquin Phoenix, Lady Gaga, Brendan Gleeson

Director: Todd Phillips 

Rating: 2/5

The specs
Engine: 2.0-litre 4-cyl turbo

Power: 201hp at 5,200rpm

Torque: 320Nm at 1,750-4,000rpm

Transmission: 6-speed auto

Fuel consumption: 8.7L/100km

Price: Dh133,900

On sale: now 

Updated: August 24, 2025, 6:23 AM`