PlayStation has teamed up with Turkish streetwear brand Les Benjamins for a line that celebrates the console. Photo: Les Benjamins
PlayStation has teamed up with Turkish streetwear brand Les Benjamins for a line that celebrates the console. Photo: Les Benjamins
PlayStation has teamed up with Turkish streetwear brand Les Benjamins for a line that celebrates the console. Photo: Les Benjamins
PlayStation has teamed up with Turkish streetwear brand Les Benjamins for a line that celebrates the console. Photo: Les Benjamins

A history of PlayStation collaborations, from McDonalds to Les Benjamins


Faisal Al Zaabi
  • English
  • Arabic

Since the first PlayStation was released in 1994, the console and its successors have sat comfortably on the throne of gaming. Despite competition from Nintendo and Xbox, each generation of PlayStation has remained some of the bestselling, with the most successful of all being the PlayStation 2, which sold more than 160 million units.

With its popularity comes the demand for co-branded merchandise. This past weekend, Turkish clothing brand Les Benjamins announced a collaboration with PlayStation to release clothes with the console’s logo and tagline. The collaboration is the latest attempt by PlayStation to expand its brand and cement its place in pop culture.

Here, we look at all the different collaborations with PlayStation over the years.

Clothes

A PlayStation-branded T-shirt by Les Benjamins. Photo: Les Benjamins
A PlayStation-branded T-shirt by Les Benjamins. Photo: Les Benjamins

Les Benjamins’s PlayStation release includes three T-shirts, two sweatshirts, a hoodie, a bomber jacket, a polo shirt and jeans. All the items bear the PlayStation logo with the brand’s name written in the console’s recognisable font.

The clothes also make use of the four shapes found on every PlayStation controller – circle, square, X and triangle.

Last year, to celebrate PlayStation’s 30th anniversary in December, Japanese clothing brand Beams released a set of hoodies and crewnecks that celebrated the gaming console. These were a lot more subtle in their representation and used the PlayStation’s iconography in a minimalist way.

German sportswear brand Puma also collaborated with PlayStation to release a line of colourful t-shirts. The Puma line used hues such as baby blue and violet to present a more playful side of the console.

Shoes

Puma x PlayStation shoes. Photo: Puma
Puma x PlayStation shoes. Photo: Puma

Alongside the shirts, Puma also released a PlayStation shoe collection that is closer in spirit to the console colours. The sports shoes came in black, white and blue and featured details that fans of the console will recognise.

But biggest shoe collaboration for PlayStation was in 2021, when rapper Travis Scott and Nike released a special pair. The Nike Dunk Lows feature the signature Travis Scott reverse swoosh and the original PlayStation Logo with Japanese lettering under it.

The cream and light blue footwear was an instant hit with collectors and PlayStation fans alike. Today, the shoes sell for upwards of $2,000 on marketplace StockX.

Food

McDonalds released a Japan-only exclusive happy meal toy in 2021, which featured four characters from PlayStation games. Photo: xxx
McDonalds released a Japan-only exclusive happy meal toy in 2021, which featured four characters from PlayStation games. Photo: xxx

PlayStation fans were given a chance to play with their food with the release of a pasta collaboration in 2023. British online supermarket Ocado and pasta makers Garofalo teamed up with Sony to create pasta shaped like the characters on the Sony controller.

The PlayStation pasta was sold in a 500g bag that cost $2.92. The collaboration was the first of its kind for PlayStation, but it wasn’t the first time the console was associated with food.

In 2012, American fast food chain Taco Bell ran a promotion for participants to get a chance at owning the portable PlayStation Vita console. Four years later, the chain announced another promotion for a chance to win a special golden PlayStation 4 console, which has now become a sought after collector’s item.

The first documented collaboration between PlayStation and a fast food chain was in 2001, when McDonalds released a Japan-only exclusive happy meal toy that featured four characters from PlayStation games.

The characters were PaRappa the Rapper from the game of the same name, Toro from Doko Demo Issyo, Pipo Saru and Chocobo from Ape Escape.

Toys and collectibles

Funko released a line of figurines based on PlayStation characters. Photo: Funko
Funko released a line of figurines based on PlayStation characters. Photo: Funko

There have been numerous releases of toys and collectibles that feature PlayStation game characters. Most recently, Sony released keychains that featured all the controllers and portable devices from its history.

These keychains were only available in Japan and could be found at gachapon machines, coin-operated capsule toy vending machines.

The most well-known collaboration for PlayStation toys and collectibles is with Funko. The company, which produces figurines that feature characters from pop culture, collaborated with PlayStation to release a line of some of its most recognisable characters.

Some of the most popular of these are of Joel from The Last of Us, Kratos from God of War, Sam Porter Bridges from Death Stranding and The Hunter from Bloodborne. Many of the PlayStation Funko figures sold out immediately and can only be bought on the second hand market for exorbitant prices.

The Outsider

Stephen King, Penguin

Brief scoreline:

Al Wahda 2

Al Menhali 27', Tagliabue 79'

Al Nassr 3

Hamdallah 41', Giuliano 45 1', 62'

Arctic Monkeys

Tranquillity Base Hotel Casino (Domino) 

 

'Avengers: Infinity War'
Dir: The Russo Brothers
Starring: Chris Evans, Chris Pratt, Tom Holland, Robert Downey Junior, Scarlett Johansson, Elizabeth Olsen
Four stars

DC%20League%20of%20Super-Pets
%3Cp%3EDirector%3A%20Jared%20Stern%3C%2Fp%3E%0A%3Cp%3EStarring%3A%20Dwayne%20Johnson%2C%20Kevin%20Hart%2C%20John%20Krasinski%2C%20Keanu%20Reeves%2C%20Olivia%20Wilde%2C%20Kate%20McKinnon%2C%20Jameela%20Jamil%3C%2Fp%3E%0A%3Cp%3ERating%3A%203%2F5%3C%2Fp%3E%0A
'Operation Mincemeat' 

Director: John Madden 

 

Cast: Colin Firth, Matthew Macfayden, Kelly Macdonald and Penelope Wilton

 

Rating: 4/5

 
COMPANY%20PROFILE%3A
%3Cp%3E%3Cstrong%3EName%3A%3C%2Fstrong%3E%20Envision%3Cbr%3E%3Cstrong%3EStarted%3A%20%3C%2Fstrong%3E2017%3Cbr%3E%3Cstrong%3EFounders%3A%20%3C%2Fstrong%3EKarthik%20Mahadevan%20and%20Karthik%20Kannan%3Cbr%3E%3Cstrong%3EBased%3A%3C%2Fstrong%3E%20The%20Netherlands%3Cbr%3E%3Cstrong%3ESector%3A%3C%2Fstrong%3E%20Technology%2FAssistive%20Technology%3Cbr%3E%3Cstrong%3EInitial%20investment%3A%3C%2Fstrong%3E%20%241.5%20million%3Cbr%3E%3Cstrong%3ECurrent%20number%20of%20staff%3A%3C%2Fstrong%3E%2020%3Cbr%3E%3Cstrong%3EInvestment%20stage%3A%3C%2Fstrong%3E%20Seed%3Cbr%3E%3Cstrong%3EInvestors%3A%3C%2Fstrong%3E%204impact%2C%20ABN%20Amro%2C%20Impact%20Ventures%20and%20group%20of%20angels%3C%2Fp%3E%0A
The burning issue

The internal combustion engine is facing a watershed moment – major manufacturer Volvo is to stop producing petroleum-powered vehicles by 2021 and countries in Europe, including the UK, have vowed to ban their sale before 2040. The National takes a look at the story of one of the most successful technologies of the last 100 years and how it has impacted life in the UAE.

Read part three: the age of the electric vehicle begins

Read part two: how climate change drove the race for an alternative 

Read part one: how cars came to the UAE

UAE%20SQUAD
%3Cp%3E%0D%3Cstrong%3EMen%3A%3C%2Fstrong%3E%20Saif%20Al%20Zaabi%2C%20Salem%20Al%20Marzooqi%2C%20Zayed%20Al%20Ansaari%2C%20Saud%20Abdulaziz%20Rahmatalla%2C%20Adel%20Shanbih%2C%20Ahmed%20Khamis%20Al%20Blooshi%2C%20Abdalla%20Al%20Naqbi%2C%20Khaled%20Al%20Hammadi%2C%20Mohammed%20Khamis%20Khalaf%2C%20Mohammad%20Fahad%2C%20Abdulla%20Al%20Arimi.%0D%3Cbr%3E%3Cstrong%3EWomen%3A%3C%2Fstrong%3E%20Mozah%20Al%20Zeyoudi%2C%20Haifa%20Al%20Naqbi%2C%20Ayesha%20Al%20Mutaiwei.%3C%2Fp%3E%0A
MATCH INFO

Cricket World Cup League Two
Oman, UAE, Namibia
Al Amerat, Muscat
 
Results
Oman beat UAE by five wickets
UAE beat Namibia by eight runs
Namibia beat Oman by 52 runs
UAE beat Namibia by eight wickets
UAE v Oman - abandoned
Oman v Namibia - abandoned

UAE currency: the story behind the money in your pockets
In numbers: China in Dubai

The number of Chinese people living in Dubai: An estimated 200,000

Number of Chinese people in International City: Almost 50,000

Daily visitors to Dragon Mart in 2018/19: 120,000

Daily visitors to Dragon Mart in 2010: 20,000

Percentage increase in visitors in eight years: 500 per cent

MATCH INFO

Uefa Champions League semi-finals, first leg
Liverpool v Roma

When: April 24, 10.45pm kick-off (UAE)
Where: Anfield, Liverpool
Live: BeIN Sports HD
Second leg: May 2, Stadio Olimpico, Rome

Fifa Club World Cup quarter-final

Kashima Antlers 3 (Nagaki 49’, Serginho 69’, Abe 84’)
Guadalajara 2 (Zaldivar 03’, Pulido 90')

Six large-scale objects on show
  • Concrete wall and windows from the now demolished Robin Hood Gardens housing estate in Poplar
  • The 17th Century Agra Colonnade, from the bathhouse of the fort of Agra in India
  • A stagecloth for The Ballet Russes that is 10m high – the largest Picasso in the world
  • Frank Lloyd Wright’s 1930s Kaufmann Office
  • A full-scale Frankfurt Kitchen designed by Margarete Schütte-Lihotzky, which transformed kitchen design in the 20th century
  • Torrijos Palace dome

Simran

Director Hansal Mehta

Stars: Kangana Ranaut, Soham Shah, Esha Tiwari Pandey

Three stars

The specs: 2019 Mercedes-Benz GLE

Price, base / as tested Dh274,000 (estimate)

Engine 3.0-litre inline six-cylinder

Gearbox  Nine-speed automatic

Power 245hp @ 4,200rpm

Torque 500Nm @ 1,600rpm

Fuel economy, combined 6.4L / 100km

Summer special
England squad

Joe Root (captain), Alastair Cook, Keaton Jennings, Gary Ballance, Jonny Bairstow (wicketkeeper), Ben Stokes (vice-captain), Moeen Ali, Liam Dawson, Toby Roland-Jones, Stuart Broad, Mark Wood, James Anderson.

Women’s T20 World Cup Asia Qualifier

ICC Academy, November 22-28

UAE fixtures
Nov 22, v Malaysia
Nov 23, v Hong Kong
Nov 25, v Bhutan
Nov 26, v Kuwait
Nov 28, v Nepal

ICC T20I rankings
14. Nepal
17. UAE
25. Hong Kong
34. Kuwait
35. Malaysia
44. Bhutan 

UAE squad
Chaya Mughal (captain), Natasha Cherriath, Samaira Dharnidharka, Kavisha Egodage, Mahika Gaur, Priyanjali Jain, Suraksha Kotte, Vaishnave Mahesh, Judit Peter, Esha Rohit, Theertha Satish, Chamani Seneviratne, Khushi Sharma, Subha Venkataraman

Another way to earn air miles

In addition to the Emirates and Etihad programmes, there is the Air Miles Middle East card, which offers members the ability to choose any airline, has no black-out dates and no restrictions on seat availability. Air Miles is linked up to HSBC credit cards and can also be earned through retail partners such as Spinneys, Sharaf DG and The Toy Store.

An Emirates Dubai-London round-trip ticket costs 180,000 miles on the Air Miles website. But customers earn these ‘miles’ at a much faster rate than airline miles. Adidas offers two air miles per Dh1 spent. Air Miles has partnerships with websites as well, so booking.com and agoda.com offer three miles per Dh1 spent.

“If you use your HSBC credit card when shopping at our partners, you are able to earn Air Miles twice which will mean you can get that flight reward faster and for less spend,” says Paul Lacey, the managing director for Europe, Middle East and India for Aimia, which owns and operates Air Miles Middle East.

BUNDESLIGA FIXTURES

Friday (UAE kick-off times)

Cologne v Hoffenheim (11.30pm)

Saturday

Hertha Berlin v RB Leipzig (6.30pm)

Schalke v Fortuna Dusseldof (6.30pm)

Mainz v Union Berlin (6.30pm)

Paderborn v Augsburg (6.30pm)

Bayern Munich v Borussia Dortmund (9.30pm)

Sunday

Borussia Monchengladbach v Werder Bremen (4.30pm)

Wolfsburg v Bayer Leverkusen (6.30pm)

SC Freiburg v Eintracht Frankfurt (9on)

WHAT IS A BLACK HOLE?

1. Black holes are objects whose gravity is so strong not even light can escape their pull

2. They can be created when massive stars collapse under their own weight

3. Large black holes can also be formed when smaller ones collide and merge

4. The biggest black holes lurk at the centre of many galaxies, including our own

5. Astronomers believe that when the universe was very young, black holes affected how galaxies formed

The five pillars of Islam

1. Fasting 

2. Prayer 

3. Hajj 

4. Shahada 

5. Zakat 

Updated: May 22, 2025, 12:16 PM`