A popular Egyptian men's formalwear fashion brand announced through its lawyers that it is taking legal action against the producers of an Arabic-language remake of the popular US television show Suits.
Orange Square, the brand in question, allegedly provided 2.7 million Egyptian pounds ($146,400) worth of wardrobe items to the television show and has not received any payment, according to legal documents posted to the company's Facebook page.
Through its lawyer, Kamal Shoaib, the label is requesting that the show be taken off air until the wardrobe bill is settled, the court document states.
However, the production company behind the show said it was "shocked" by the lawsuit.
“Our company was shocked to find out through social media that legal actions were being taken against us by a formalwear brand claiming that it is owed money for supplying suits to a popular television show which has garnered high viewership numbers. The brand intentionally misrepresented facts and deceived the audience,” a press statement issued on Monday by the production company, TVision, said.
“The company [TVision] insists that it owes nobody any outstanding fees and that its reputation, which it garnered after almost 20 years, is the biggest attest to that,” the statement said.
“The company has assigned the office of Dr Hossam Lotfy to firmly address these claimants of fame and to hold them accountable for their deliberate defamation, slander, and threats, which are punishable by law,” TVision said in its statement.
A remake of the massively popular American television series of the same name, the Arabic version of Suits implements the same courtroom thrills that made its US-counterpart so popular with audiences, while changing the crimes portrayed to resemble scenarios an Arab audience would be more familiar with.
The remake was one of the most anticipated series of the Ramadan 2022 season, a peak time for television productions in Egypt.
Since its release on the first day of the holy month on April 2, the show has proven divisive among its audience, with some praising the production of the show and others saying that it falls short of the American version.
The National contacted Orange Square regarding TVision's counter legal action. Orange Square declined to comment.
Key recommendations
- Fewer criminals put behind bars and more to serve sentences in the community, with short sentences scrapped and many inmates released earlier.
- Greater use of curfews and exclusion zones to deliver tougher supervision than ever on criminals.
- Explore wider powers for judges to punish offenders by blocking them from attending football matches, banning them from driving or travelling abroad through an expansion of ‘ancillary orders’.
- More Intensive Supervision Courts to tackle the root causes of crime such as alcohol and drug abuse – forcing repeat offenders to take part in tough treatment programmes or face prison.
UAE currency: the story behind the money in your pockets
Who has been sanctioned?
Daniella Weiss and Nachala
Described as 'the grandmother of the settler movement', she has encouraged the expansion of settlements for decades. The 79 year old leads radical settler movement Nachala, whose aim is for Israel to annex Gaza and the occupied West Bank, where it helps settlers built outposts.
Harel Libi & Libi Construction and Infrastructure
Libi has been involved in threatening and perpetuating acts of aggression and violence against Palestinians. His firm has provided logistical and financial support for the establishment of illegal outposts.
Zohar Sabah
Runs a settler outpost named Zohar’s Farm and has previously faced charges of violence against Palestinians. He was indicted by Israel’s State Attorney’s Office in September for allegedly participating in a violent attack against Palestinians and activists in the West Bank village of Muarrajat.
Coco’s Farm and Neria’s Farm
These are illegal outposts in the West Bank, which are at the vanguard of the settler movement. According to the UK, they are associated with people who have been involved in enabling, inciting, promoting or providing support for activities that amount to “serious abuse”.
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Company profile
Name: Steppi
Founders: Joe Franklin and Milos Savic
Launched: February 2020
Size: 10,000 users by the end of July and a goal of 200,000 users by the end of the year
Employees: Five
Based: Jumeirah Lakes Towers, Dubai
Financing stage: Two seed rounds – the first sourced from angel investors and the founders' personal savings
Second round raised Dh720,000 from silent investors in June this year
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